Brand Manager (m/f/d)

The Kraft Heinz Company; Düsseldorf; Vor Ort; EUR 55.000 - 75.000; Vollzeit

Zusammenfassung

A leading company is seeking a Brand Manager in Düsseldorf to develop and implement marketing strategies for portfolio growth. The role involves innovation management, consumer insights, and collaboration with international teams. The ideal candidate has a degree in management, marketing, or economics and 2-4 years of relevant experience, preferably in FMCG. The position offers a competitive salary, hybrid working model, and attractive benefits.

Leistungen

Competitive salary

Excellent bonus structure

Permanent employment contract

Flexible working hours

Pension scheme

Corporate discounts

Qualifikationen

• 2-4 years of experience in Marketing and/or Trade marketing.
• Ideally, first experience in an FMCG environment.

Aufgaben

• Responsible for innovation & renovation projects from idea to execution.
• Develop a winning marketing strategy and the respective product & activation plans.
• Maintain tight control of the allocated marketing budget.

Kenntnisse

English

German

Proactive

Solution-oriented

Results-driven

Ausbildung

Bachelor’s or master’s degree in management

Bachelor’s or master’s degree in marketing

Bachelor’s or master’s degree in economics

Jobbeschreibung

We have an exciting opportunity for a Brand Manager (m / f / d) at Kraft Heinz in Düsseldorf!

In this position, you will report to the Head of Marketing and be primarily responsible for developing and implementing marketing activities to achieve ambitious portfolio growth strategies, backed by global resources and learnings.

Further responsibilities

• Responsible for innovation & renovation projects from idea to execution; executing and tracking recently launched innovations.
• Understand consumers’ needs and identify relevant insights.
• Develop a winning marketing strategy and the respective product & activation plans.
• Prepare country long-term and annual plans and ensure excellent execution of agreed plans.
• Work on the creation / coordination of ATL and BTL activities.
• Closely cooperate with international Marketing Teams and the local Category, Sales, Finance, and S&OP teams.
• Monitor competitive activities.
• Maintain tight control of the allocated marketing budget.
• Qualifications: Bachelor’s or master’s degree in management, marketing, or economics.
• 2-4 years of experience in Marketing and/or Trade marketing.
• Ideally, first experience in an FMCG environment.
• Fluent in English and strong proficiency in German.

Professional attributes

• Can-do mentality: proactive, solution-oriented, and results-driven.
• Ability to simplify: find simple solutions to complex challenges.
• Thrives under high pressure: energized by a fast-paced and dynamic environment.
• Team player: committed to working towards common goals with teammates.

What we offer

• A fast-track career with unique growth opportunities.
• A competitive salary and an excellent bonus structure (above market average).
• A permanent employment contract from the start.
• Flexible working hours in a hybrid working model.
• Attractive social and employee benefits (e.g., pension scheme, capital-forming benefits, corporate discounts, and more).

Our recruitment process

After reviewing your application, you will be invited for an initial telephone interview with the Talent Acquisition team. If successful, the process continues with:

• Interviews with the Senior Brand Manager and HR Business Partner.
• An online test.
• Interviews with the Head of Marketing and cross-functional teams.
• Final interview with the Head of HR.
• If all steps are positive, an offer will be extended.