Brand Management Platform Engineer

Jobtailor; Stuttgart; Vor Ort; EUR 60.000 - 90.000; Vollzeit

Zusammenfassung

Jobtailor in Germany seeks a skilled brand management and DAM specialist to set up and optimize brand platforms such as Frontify and Papirfly. You will shape guidelines, manage assets, and build scalable workflows across CMS structures.

You will collaborate with suppliers and internal teams to implement APIs, AI-assisted processes, and efficient content governance while delivering high-quality outcomes on tight timelines.

Qualifikationen

• Strong understanding of digital platforms, structures and processes.
• Experience with CMS platforms (WordPress, TYPO3, Contentful or similar) and content structures.
• Basic understanding of APIs / interface logic (REST, webhooks).
• Interest in AI tools and their application in content and asset processes.
• Experience with Frontify, Papirfly, Bynder or similar is a plus but not required.
• Good German and English skills, both written and spoken.

Aufgaben

• Set up, configure and maintain brand management platforms, especially Frontify and Papirfly.
• Create and evolve brand guidelines within those systems.
• Design and develop DAM structures including taxonomy, metadata logic, tagging and governance.
• Build rights management, role models and workflows.
• Support the development of scalable system logics such as templates and modules.
• Coordinate technically with software providers on features and roadmaps.
• Implement small integrations and automations via APIs, webhooks or low-code/no-code tools.
• Contribute to AI-supported processes for content and asset management.
• Ensure projects are delivered on time and to a high quality.
• Follow and optimize production processes.

Kenntnisse

Brand management

DAM / CMS knowledge

API integration

Content structures

AI tools in content

German & English

Collaboration

Structured communication

Problem solving

Continuous learning

Tools

Frontify

Papirfly

Bynder

WordPress

TYPO3

Contentful

Low-Code/No-Code Tools

APIs

Jobbeschreibung

• Set up, configure and maintain brand management platforms, especially Frontify and Papirfly
• Create and evolve brand guidelines within those systems
• Design and develop DAM structures including taxonomy, metadata logic, tagging and governance
• Build rights management, role models and workflows
• Support the development of scalable system logics such as templates, modules and standard processes
• Coordinate technically with software providers on features, extensions and roadmaps
• Implement small integrations and automations via APIs, webhooks or low-code/no-code tools
• Contribute to the advancement of AI-supported processes for content, structuring and asset management
• Ensure projects are delivered on time and to a high quality
• Follow and optimize production processes
• Implement best practices to improve workflows
• Achieve value-creation targets and increase customer satisfaction
• Actively participate in building the AVERIQ Consultants unit

Requirements

• Strong understanding of digital platforms, structures and processes
• Experience with CMS platforms (e.g. WordPress, TYPO3, Contentful or similar) and confident handling of content structures
• Basic understanding of APIs / interface logic (REST, webhooks etc.)
• Interest in AI tools and their meaningful application in content and asset processes
• Experience with Frontify, Papirfly, Bynder or similar is a plus but not required
• Good German and English skills, both written and spoken
• Willingness for continuous learning and personal development
• Initiative, a sense of responsibility and commitment to seeing tasks through to completion
• Enjoy working in a small, collaborative setup
• Clear, structured, solution-oriented and pragmatic communication
• Polite and confident manner within the team and with external service providers
• Structured working style and a strong quality mindset
• Ability to translate complex content into clear system logic
• Enjoy defining standards and making them scalable
• Systematic approach to solving technical challenges
• Enthusiasm for innovation and process optimization

Core Competencies

Demonstrates expertise in managing brand management platforms like Frontify and Papirfly, with a strong focus on developing digital asset management structures and optimizing workflows. Proficient in implementing APIs and leveraging AI tools to enhance content and asset processes while ensuring high-quality project delivery.

Highest-signal resume keywords

• Brand Management Platforms
• Digital Asset Management (DAM)
• API Integration
• Content Management Systems (CMS)
• Bilingual Communication (German and English)

ATS Optimization Keywords

Hard Skills

• Frontify
• Papirfly
• Digital Platforms
• Content Structures
• APIs
• Metadata Logic
• Taxonomy Development
• Workflow Management
• Automation Tools
• AI Tools

Soft Skills

• Initiative
• Responsibility
• Collaboration
• Structured Communication
• Problem-Solving

Industry Keywords

• Brand Guidelines
• Rights Management
• Governance
• Process Optimization
• Value-Creation Targets

Tools & Technologies

• WordPress
• TYPO3
• Contentful
• Bynder
• Low-Code/No-Code Tools