Brand Designer (m/f/d)

numagroupgmbh; Berlin; On-site; EUR 45,000 - 65,000; Full time

Job summary

NUMA is seeking a mid-level Brand Designer to own the design needs of our 170+ properties across Europe. You will translate Brand Identity guidelines into self-service templates and assets that help our properties stay consistent, professional, and on-brand.

You’ll manage scope, timelines, and quality without a dedicated PM, pushing back when needed and shaping how NUMA looks across the portfolio. Fluency in English is required.

Qualifications

• Print design experience - understanding production workflows, file specs, and vendor requirements.
• AI-first approach - design systems that scale and enable distributed execution.
• Canva experience - understanding template-based design and self-service workflows
• Proficiency in Adobe Creative Suite (InDesign, Illustrator, Photoshop) - InDesign especially important for layout and print
• Strong foundation in layout, typography, and visual hierarchy
• Attention to detail and ability to maintain consistency at scale

Responsibilities

• Manage signage and offline comm requests - collate, prioritise, and track requests in Asana
• Define scope independently - assess feasibility, timeline, and business impact; communicate decisions transparently to stakeholders
• Own project delivery - manage timelines, coordinate feedback, and deliver to specifications without a dedicated PM
• Stakeholder communication - proactively update requesters on status, manage expectations, and resolve conflicts early
• Property-related design work - signage visuals, wayfinding, room guides, guest communication, in-property materials (mostly print)
• Template & asset creation - build self-service templates that properties can adapt or customise with brand guidance
• Quality control - ensure consistency with Numa brand guidelines and visual standards across all outputs
• Production preparation - prepare files for print vendors, manage specifications, and oversee production handoff
• Close collaboration with Brand Identity team - align on guidelines, contribute to template development, and help operationalise brand decisions
• Maintain brand consistency - ensure properties have clear tools and resources to stay on-brand
• Systems thinking - identify patterns in requests and suggest scalable solutions (templates, processes, guidelines)
• Feedback & iteration - collaborate with designers and ops teams to refine assets and improve workflows
• File management - organise brand assets, maintain template libraries, and keep design systems accessible
• Self-service enablement - help properties and teams self-serve where possible; provide clear guidelines and support
• Process improvement - identify bottlenecks and suggest solutions to improve request handling and delivery

Skills

Print design

AI-first design

Canva templates

Adobe Creative Suite

InDesign

Typography

Layout design

Attention to detail

Design systems

Project management

Asana proficiency

Clear communication

Proactive mindset

Problem-solving

Independent work

Fluent English

Tools

Asana

Canva

InDesign

Illustrator

Photoshop

Job description

ABOUT NUMA

Hey there! We're Numa, a forward-thinking hospitality brand redefining how people discover cities. We create spaces where simplicity meets innovation, offering thoughtfully designed rooms, studios, and apartments in the heart of Europe's most vibrant neighbourhoods.

We're not just transforming the guest experience-we're revolutionizing the hospitality industry from the inside out. Our cutting-edge technology streamlines operations, delivering unparalleled value with no hidden fees-just real, quality experiences.

At Numa, we believe that travel should be curious and authentic, and we bring those same values to our work culture. As part of our team, you'll experience a dynamic and supportive environment where creativity thrives, and your contributions make a real impact. We're committed to fostering a diverse, inclusive, and equitable workplace where every voice is valued, and different perspectives fuel our innovation.

We're looking for a mid-level Brand Designer to own the design needs of Numa's 170+ properties across our portfolio. You'll be the first point of contact for operations, property management, and marketing requests - managing scope, timeline, and quality independently without a dedicated project manager.

This is a high-impact role that bridges brand strategy and operational reality. You'll translate Brand Identity guidelines into self-service templates and assets that help our properties stay consistent, professional, and on-brand. You're proactive, organised, and communicate clearly with stakeholders across the organisation.

What makes this different: This isn't a support role. You define scope, push back when needed, and own the delivery. You manage a complex mix of requests in Asana, coordinate with our Brand Designer team, and help shape how Numa looks across Europe.

Key Responsibilities

Operations & Project Management

• Manage signage and offline comm requests - collate, prioritise, and track requests in Asana
• Define scope independently - assess feasibility, timeline, and business impact; communicate decisions transparently to stakeholders
• Own project delivery - manage timelines, coordinate feedback, and deliver to specifications without a dedicated PM
• Stakeholder communication - proactively update requesters on status, manage expectations, and resolve conflicts early

Design Execution

• Property-related design work - signage visuals, wayfinding, room guides, guest communication, in-property materials (mostly print)
• Template & asset creation - build self-service templates that properties can adapt or customise with brand guidance
• Quality control - ensure consistency with Numa brand guidelines and visual standards across all outputs
• Production preparation - prepare files for print vendors, manage specifications, and oversee production handoff

Brand System & Collaboration

• Close collaboration with Brand Identity team - align on guidelines, contribute to template development, and help operationalise brand decisions
• Maintain brand consistency - ensure properties have clear tools and resources to stay on-brand
• Systems thinking - identify patterns in requests and suggest scalable solutions (templates, processes, guidelines)
• Feedback & iteration - collaborate with designers and ops teams to refine assets and improve workflows

Tools & Organization

• File management - organise brand assets, maintain template libraries, and keep design systems accessible
• Self-service enablement - help properties and teams self-serve where possible; provide clear guidelines and support
• Process improvement - identify bottlenecks and suggest solutions to improve request handling and delivery

About You

Design & Technical Skills

• Print design experience - understanding production workflows, file specs, and vendor requirements
• AI-first approach - design systems that scale and enable distributed execution.
• Canva experience - understanding template-based design and self-service workflows
• Proficiency in Adobe Creative Suite (InDesign, Illustrator, Photoshop) - InDesign especially important for layout and print
• Strong foundation in layout, typography, and visual hierarchy
• Attention to detail and ability to maintain consistency at scale

Project & Communication Skills

• Project management mindset - comfortable owning scope, timeline, and stakeholder management
• Asana proficiency or ability to learn quickly - tracking requests, managing workload, coordinating with teams
• Clear communication - can explain design decisions, manage expectations, and present ideas to non-designers
• Proactive & transparent working style - surface issues early, communicate status regularly, take initiative
• Problem-solving - can translate vague requests into clear briefs and suggest solutions
• Ability to work independently - comfortable making decisions and pushing back when needed

Language & Working Style

• Fluent English (spoken and written) - communicating across teams and with international stakeholders
• Service d