Brand & Creative Strategy Lead (m/f/div)

Dept; Hamburg; Hybrid; EUR 60.000 - 100.000; Vollzeit

Zusammenfassung

An innovative agency is seeking a Creative & Brand Strategy Lead to drive transformative brand strategies globally. This senior role requires a visionary leader who can align creative processes with business strategies, enhancing brand market influence. You will collaborate with executive peers to ensure cohesive branding efforts and oversee significant budgets to maximize brand investments. Join a dynamic team that values creativity and performance, and work with diverse clients while enjoying flexible working options and a commitment to sustainability. This is an exciting opportunity to make a significant impact in a forward-thinking environment.

Leistungen

Company pension scheme

Flexible working hours

Lease bike options / JobRad

Health & Wellbeing coaching

€30 monthly flexible package

Access to sustainable products

Opportunity for training and development

Participation in DEPT Cares Month

Qualifikationen

• Proven experience in brand strategy and creative direction with a strong portfolio.
• Exceptional leadership and team management skills.

Aufgaben

• Develop and lead brand strategies that influence business objectives.
• Inspire and lead a senior creative team to drive innovation.

Kenntnisse

Brand Strategy

Creative Direction

Leadership

Analytical Skills

Communication Skills

Problem-Solving

Team Management

Fluent German

Tools

Design Software

Jobbeschreibung

This role is part of our Growth marketing team. We deliver end to end data driven campaigns which foster both creativity and performance. Our specialty is creative, digital communications that drive performance, boost brand awareness, and shift market share for our clients including eBay, Douglas, Aldi, Smart, and more! Our team in Germany is the only agency that combines technology, creativity and data to really make our clients grow.

JOB PURPOSE

As the Creative & Brand Strategy Lead, you will be an integral member of the senior leadership team, responsible for providing visionary direction and thought leadership to drive transformative brand and creative strategies for campaigns on a global scale.

This senior position demands an innovative leader who not only understands the intricacies of creative processes but also aligns them with business strategy to significantly enhance our brand’s market influence.

You will spearhead collaboration with executive peers across multiple departments to ensure cohesive branding efforts and strategic objectives are met, positioning the company as a leader in the industry.

KEY RESPONSIBILITIES

1. Develop and spearhead overarching brand strategies that not only align with but also influence high-level business objectives.
2. Drive the creative vision and strategic roadmap in collaboration with executive leadership, ensuring brand initiatives are prioritized across the company.
3. Inspire and lead a senior creative team, championing a culture of excellence and boundary-pushing innovation.
4. Guide the development of cutting-edge content that sets industry standards and enhances brand prestige.
5. Initiate and interpret comprehensive market research to forecast industry trends and refine brand strategies.
6. Partner with C-suite executives from marketing, sales, and product divisions to drive cohesive brand narratives and strategies.
7. Critically assess the impact of all brand initiatives, making data-driven decisions to recalibrate and optimize.
8. Oversee significant budgets with strategic foresight to maximize the impact and efficiency of brand investments.

WHAT WE ARE LOOKING FOR

1. Proven experience in brand strategy and creative direction with a strong portfolio.
2. Exceptional leadership and team management skills.
3. Strong analytical and problem-solving abilities.
4. Excellent communication and presentation skills.
5. Ability to work in a fast-paced and dynamic environment.
6. Proficiency in design software and tools is a plus.
7. Business fluent German.

WE OFFER

1. Company pension scheme.
2. Flexible working hours, working from home and abroad work.
3. Lease bike options / JobRad.
4. Health & Wellbeing - you have free, anonymous and unlimited access to 1-on-1 online coaching and mindfulness consultations with psychologists via chat, phone or video call.
5. €30 per month - You can use the flexible package for digital food stamps and/or fitness providers/sport clubs/massage studios, internet costs, and/or public transport.
6. Future Bens - We cooperate with FutureBens and offer you exclusive access to sustainable, healthy products at attractive deals.
7. A reputation for doing good. DEPT has been a Certified B Corp since 2021 and named ‘Agency of the Year’ at both The Lovies and The Webby Awards.
8. Awesome clients. Whether big or small, local or global — at DEPT you’ll get the opportunity to work with clients of all sizes and across all industries. And we celebrate all of our successes together!
9. The opportunity for possibility. We want to enable you to do what you do best and help you develop your skills further with training, development and certifications.

Global annual DEPT Cares Month in which employees come together and donate their skills to support local charities.