B2B Content Marketing Strategist / AI Expert

TN Germany; Leverkusen; Remote; EUR 40.000 - 80.000; Vollzeit

Zusammenfassung

An established industry player is seeking a dynamic Content Marketing Strategist to drive B2B content initiatives. This role involves developing a comprehensive content strategy, leveraging AI tools to enhance production, and creating engaging copy across various platforms. The ideal candidate will have exceptional copywriting skills and experience in thought leadership content, contributing to the company's mission of connecting global talent with fast-growing companies. Join a diverse, global team that values innovation and creativity, offering fully remote work and ample growth opportunities.

Leistungen

Learning and growth opportunities

Fully remote work

Diverse, global team

Great company culture

Remote and in-person events

Qualifikationen

• Experience in B2B content marketing, especially thought leadership.
• Excellent copywriting and storytelling skills for various platforms.

Aufgaben

• Develop and implement a comprehensive content strategy.
• Produce engaging copy for LinkedIn, Instagram, and lead magnets.

Kenntnisse

B2B content marketing

Copywriting

AI tools

Content performance analysis

Storytelling

Project management

Communication skills

Tools

AI-assisted writing tools

Jobbeschreibung

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Job Reference:

295c6a625fc4

Job Views:

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Posted:

05.05.2025

Expiry Date:

19.06.2025

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Job Description:

At Growmodo, we help fast-growing companies connect with global talent while supporting the careers of creative and tech professionals. We foster growth, build strong relationships, take ownership, and aim to deliver a "WOW" experience daily. We are seeking a dynamic Content Marketing Strategist with a strong background in B2B content marketing, exceptional copywriting skills, and the ability to leverage AI tools to scale content production.

The Role

Working Hours: Mondays - Fridays,
6AM-3PM Central European Time
1PM-10PM Asia/Manila
11PM-8AM Central Standard Time

As a B2B Content Marketing Strategist / AI Expert at Growmodo, you’ll own our content efforts — from shaping messaging strategies across LinkedIn, Instagram, lead magnets, and website content to leveraging AI tools to maximize reach and impact. You’ll develop high-performing content that drives engagement, generates leads, and builds brand authority. You’ll also represent the brand externally through podcasts, interviews, and media appearances.

Key Responsibilities

• Content Strategy and Development: Develop and implement a comprehensive content strategy aligned with Growmodo’s objectives. Identify key themes and topics relevant to our B2B audience, especially in design, development, and marketing.
• Thought Leadership Content: Create articles, case studies, and opinion pieces to position Growmodo as an industry leader, engaging marketing managers, agency owners, and startup founders.
• Copywriting and Content Creation: Produce engaging copy for LinkedIn, Instagram, lead magnets, website pages, and blogs. Adapt content for platform-specific needs while maintaining brand voice.
• Content Scaling with AI: Use AI-powered tools to enhance content output, streamline creation, and ensure quality. Develop workflows to repurpose long-form content into micro-content for social media.
• Podcasts and Media Engagement: Represent Growmodo on podcasts and media outlets, sharing insights and thought leadership.
• Content Calendar Management: Maintain a content calendar for consistent delivery.
• Performance Analysis: Monitor content metrics, analyze performance, and recommend optimizations.
• Collaborate with design and marketing teams to create cohesive content that aligns with campaigns.

Must-Haves:

• Experience in B2B content marketing, especially thought leadership.
• Excellent copywriting and storytelling skills for LinkedIn, Instagram, and lead magnets.
• Ability to scale content production using AI tools (e.g., AI-assisted writing, automation).
• Experience creating engaging content for marketing professionals.
• Strong communication skills for podcasts and industry engagement.
• Knowledge of content performance analysis and data-driven decisions.
• Ability to manage multiple projects and meet deadlines.
• Self-motivated, able to work remotely.

Nice-to-Haves:

• Familiarity with design and development processes is a plus.

Why You'll Love Working Here

• Learning and Growth Opportunities: Participate in mentorship, cross-training, and leadership development to advance your career.
• Fully Remote Work: Work from anywhere; results matter more than location.
• Diverse, Global Team: Collaborate with talented individuals worldwide, bringing diverse perspectives.
• Great Company Culture: Foster a positive, inclusive environment that values innovation and creativity.
• Remote and In-Person Events: Join virtual gatherings and in-person meetups and retreats.

Hear From Our Team

"I love working at Growmodo because of its strong growth culture, supportive leadership, and global collaboration..."

— Nadia D., Talent Experience Manager

"Being a Customer Relationship Manager at Growmodo has been an incredibly rewarding experience..."

— Miguel M., Client Relationship Manager

"It’s only been a few months since I joined Growmodo, but I’ve already learned so much..."

How to Apply

Click on the "Apply" button and get started. Next steps include a screening interview, a trial task, a call with the hiring manager, and a final discussion with our CEO. Successful candidates will then proceed to onboarding.