Area Sales Manager

ESPA GROUP; Weimar; Sur place; EUR 60 000 - 90 000; Plein temps

Résumé du poste

ESPA GROUP seeks an ambitious Area Sales Manager to drive growth for centrifugal pumps across Hamburg region and Northern Europe. You will develop sales strategy, expand distributors, and manage key accounts, balancing technical insight with customer value.

You must have 5–10 years of B2B technical sales, a degree in mechanical/electrical/industrial engineering, strong negotiation and presentation skills, and CRM/MS Office proficiency.

Qualifications

• Minimum 5–10 years of B2B sales experience in pumps, valves or fluid-handling systems.
• Bachelor's Degree in Mechanical, Electrical, or Industrial Engineering.
• Excellent negotiation, communication and presentation skills.
• Proficiency with CRM systems and Microsoft Office.
• Strong analytical skills and market-trend awareness.

Responsabilités

• Develop and execute a successful sales strategy for your territory.
• Achieve ambitious revenue and growth targets.
• Identify and develop new business opportunities and market segments.
• Analyze customer needs, market trends, competitor activity, and pricing strategies.
• Promote innovative product lines and deliver tailored pump solutions.
• Recruit, train, and support dealers, distributors, and sub-dealers.
• Ensure effective stock management and smooth order fulfillment.
• Collaborate with partners on sales initiatives, promotions, and growth plans.
• Create long-term partnerships with key accounts and end users.
• Provide technical guidance before and after the sale, including product selection, installation, and operation support.
• Resolve customer issues in collaboration with service teams and internal stakeholders.
• Prepare sales forecasts and territory performance reports.
• Monitor KPIs, identify gaps, and implement action plans.
• Share valuable market intelligence, customer feedback, and competitive insights.
• Participate in product demonstrations, trade fairs, exhibitions, and roadshows.
• Collaborate with marketing teams to enhance brand visibility.
• Contribute to both digital and field marketing activities.

Connaissances

B2B sales experience

Negotiation

Communication

Presentation skills

CRM proficiency

MS Office proficiency

Analytical skills

Formation

Bachelor's Degree in Mechanical, Electrical, or Industrial Engineering

Outils

CRM systems

Microsoft Office

Description du poste

We are looking for an ambitious, customer-oriented Area Sales Manager (ASM) to join a leading company specializing in innovative pump solutions. This is an exciting opportunity for a sales professional who combines strong technical expertise with a passion for building relationships, developing markets, and delivering outstanding customer value.

In this strategic role, you will lead the commercial development of the Hamburg region and Northern Europe, expand distribution networks, and identify new business opportunities across distributors, OEMs, contractors, industrial customers, and end users. You'll have the autonomy to shape your territory, backed by a strong technical and commercial support team

What You'll Do

• Develop and execute a successful sales strategy for your territory.
• Achieve ambitious revenue and growth targets.
• Identify and develop new business opportunities and market segments.
• Analyze customer needs, market trends, competitor activity, and pricing strategies.
• Promote innovative product lines and deliver tailored pump solutions.

Build and Strengthen Distribution Networks

• Recruit, train, and support dealers, distributors, and sub-dealers.
• Ensure effective stock management and smooth order fulfillment.
• Collaborate with partners on sales initiatives, promotions, and growth plans.

Develop Strong Customer Relationships

• Create long-term partnerships with key accounts and end users.
• Provide technical guidance before and after the sale, including product selection, installation, and operation support.
• Resolve customer issues in collaboration with service teams and internal stakeholders.

Deliver Market Insights & Reporting

• Prepare sales forecasts and territory performance reports.
• Monitor KPIs, identify gaps, and implement action plans.
• Share valuable market intelligence, customer feedback, and competitive insights.

Support Marketing Initiatives

• Participate in product demonstrations, trade fairs, exhibitions, and roadshows.
• Collaborate with marketing teams to enhance brand visibility.
• Contribute to both digital and field marketing activities.

What We're Looking For

Residence within 30 km of Weimar, Germany

Availability for:

• 1 week per month working from the Weimar office
• 1 week per month travelling across Hamburg and Northern Europe to meet customers and partners

Strong knowledge of:

• Centrifugal pumps

Proven B2B sales experience in technical/industrial products

xcellent negotiation, communication, and presentation skills

Proficiency with CRM systems and Microsoft Office

Strong analytical skills with the ability to interpret sales data and market trends

Bachelor's Degree in Mechanical, Electrical, or Industrial Engineering

5–10 years of experience selling pumps, valves, or fluid-handling systems

Why Join Us?

Own Your Territory: Enjoy real autonomy and the opportunity to shape your regional sales strategy.

International Exposure: Work with customers and partners across Northern Europe in a highly visible role.

Innovative Product Portfolio: Represent high-performance solutions from a company committed to quality and innovation.

Strong Support Network: Benefit from dedicated technical and commercial support to help you succeed.

Career Growth Opportunity: Join a business where your contribution directly impacts commercial success.

mployment Type

If you're a technically minded sales professional who thrives on building relationships, developing markets, and delivering customer-focused solutions, we'd love to hear from you.