Ad Strategy Manager

TN Germany; Berlin; Vor Ort; EUR 45.000 - 75.000; Vollzeit

Zusammenfassung

Join a dynamic team as an Ad Strategy Manager, where you'll play a pivotal role in enhancing ad monetization strategies for a globally recognized product. This position offers the chance to collaborate closely with game teams, leveraging data analytics and innovative ad formats to drive revenue growth. You'll be at the forefront of developing engagement strategies and optimizing ad placements, all while working in a flexible and supportive environment. If you're passionate about gaming and ready to make a significant impact, this opportunity is perfect for you.

Leistungen

Competitive salary

Comprehensive benefits package

Flexible working hours

Collaborative work environment

Opportunity to work with talented professionals

Qualifikationen

• 3+ years in mobile ad monetization, preferably in gaming.
• Strong knowledge of mediation platforms and ad networks.

Aufgaben

• Develop and execute ad monetization strategies to boost revenue.
• Collaborate with game studios to align ad strategies with user experience.

Kenntnisse

Mobile Ad Monetization

Ad Operations

Ad Strategy

Data Analytics

Negotiation Skills

Problem-Solving

Communication Skills

Tools

JIRA

Google Data Studio

Looker

Jobbeschreibung

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The Ad Strategy Manager will join the core Ad Monetization Hub and collaborate closely with franchise game teams to deploy optimal ad monetization strategies and best practices that enhance retention and drive long-term growth objectives. In addition, work with the marketing, data and platforms teams to develop engagement and monetization strategies for individual games and the entire Stillfront game portfolio.

YOUR MISSION

1. Develop and execute ad monetization strategies to increase ARPDAU and overall ad revenue
2. Identify new monetization opportunities, like innovative ad formats, direct deals, and hybrid ad strategies
3. Leverage ad performance data and A/B testing to identify high-impact optimizations
4. Establish and maintain KPIs for ad revenue performance, regularly reporting findings and strategic recommendations
5. Work closely with game studios to align ad strategy with user experience and player engagement
6. Partner with engineering teams to implement and test new ad placements and mediation settings
7. Collaborate with UA & product teams to ensure a balanced approach between ads and IAP
8. Stay updated on industry trends, best practices, and emerging technologies to continuously innovate and improve our products

YOUR BACKSTORY

1. 3+ years of experience in mobile ad monetization, ad operations, or ad strategy (gaming industry preferred)
2. Strong knowledge of mediation platforms (e.g., IronSource/LevelPlay, MAX, AdMob), ad networks, and mobile game genres
3. Proficiency in identifying ad opportunities through A/B testing additional ad placements, segmentation rules, and ad formats, supported by data analytics
4. Proven track record of increasing ad revenue through strategic optimizations
5. Ability to analyze large datasets and translate findings into actionable revenue-driving strategies
6. Strong negotiation and relationship management skills with ad networks and partners
7. Self-starter with a proactive and problem-solving mindset
8. Familiarity with JIRA, Google Data Studio, Looker
9. Excellent analytical skills with the ability to interpret data & translate insights into actionable plans
10. Effective communication and leadership skills, with the ability to collaborate across teams and influence stakeholders
11. Passion for gaming and a deep understanding of player motivations and preferences

Competitive salary and comprehensive benefits package

Work in a dynamic environment with high exposure to a wide variety of genres, diversified products, and ad strategies

Flexible working hours and a supportive, collaborative work environment

Opportunity to work with a talented team of professionals and make a significant impact on a globally recognized product

How to Apply

Please submit your resume and cover letter outlining your relevant experience and why you are interested in joining Stillfront. We look forward to hearing from you!