Virtual Ads Campaign Manager

Valatam; Colombia; Remote; COP 61,653,293 - 77,066,616; Full time

Benefits offered by this job

Hourly rate equivalent to USD $1472 - $1840/month

Annual pay increments

Discretionary bonuses

5 Holidays as PTO

10 Self-care days

Monthly medical insurance stipend

Birthday / Anniversary bonuses

Gym / Wellness allowance

Unlimited online fitness classes

Company events and celebrations

Job summary

A global marketing firm in Colombia is looking for an Ads Campaign Manager to develop, execute, and optimize paid advertising campaigns across platforms such as Google Ads, LinkedIn, and Meta. The ideal candidate has over 3 years of marketing experience, exceptional communication skills, and a strong grasp of digital marketing tools. This role offers an hourly rate based on experience, along with various benefits including pay increments, bonuses, and self-care days.

Qualifications

• 3+ years of marketing experience running paid ad campaigns on Google, LinkedIn, and Meta.
• Experience working with UTM links, conversion pixels, and Google Tag Manager.
• Excellent communication and problem-solving skills.
• Quiet home office with stable internet connection.

Responsibilities

• Develop and manage paid advertising strategies across various platforms.
• Set up, monitor, and optimize campaigns for performance and ROI.
• Write compelling ad copy and collaborate with design teams.
• Conduct A/B testing on ads, landing pages, and audience targeting.
• Analyze campaign data and prepare monthly performance reports.

Skills

English (C1/C2)

Spanish

Marketing experience

Communication skills

Problem-solving skills

Education

Bachelor's or Associate's degree

Tools

Google Ads

LinkedIn Ads

Meta Ads

Google Tag Manager

CRM tools (HubSpot)

Google Workspace

Microsoft Office

Job description

About Valatam

We're Valatam, a team that connects bilingual professionals from Latin America with global clients. Our people are our pride, and we're thrilled to be certified as a Great Place to Work for the 2025-2026 period, proof that great work starts with great people.

About The Role

We're seeking a skilled Ads Campaign Manager to help us develop, execute, and optimize Valatam's online paid advertising campaigns across platforms like Google Ads, LinkedIn, and Meta (Facebook & Instagram). This role will focus on generating high-quality leads (form fills and booked calls) and driving brand visibility among business owners and executives in North America & Canada.

Key Responsibilities

• Develop and manage paid advertising strategies across Google Ads, LinkedIn Ads, and Meta Ads
• Set up, monitor, and optimize paid ad campaigns to ensure performance and ROI
• Write compelling ad copy and coordinate with our design team for creative assets
• Conduct A/B testing on ads, landing pages, forms, and audience targeting and segmentation
• Research and define target audiences and key segments based on our Ideal Customer Profile (ICP)
• Analyze campaign data and prepare monthly performance reports with actionable insights

Requirements

• English (C1/C2) and Spanish
• 3+ years of marketing experience running paid ad campaigns on Google, LinkedIn, and Meta
• Experience working with UTM links, conversion pixels, Google Tag Manager, and CRM tools (preferably HubSpot)
• Proficiency with Google Workspace and Microsoft Office
• Excellent communication and problem-solving skills
• Quiet home office, stable internet (≥ 10 Mbps down / 2 Mbps up), and backup connection
• Bachelor's or Associate's degree preferred

Our Core Values at Work

We live by ACTION (get things done), CARE (help others and do things right), OUTSTANDING (operate at the highest standards), DEPENDABLE (own every commitment), and ENERGY (bring positivity every day). You'll thrive here if these values resonate with you.

What We Offer

• Hourly rate equivalent to USD $1472 - $1840/month (experience-based)
• Annual pay increments
• Discretionary bonuses
• 5 Holidays as PTO
• 10 Self-care days
• Monthly medical insurance stipend (after induction)
• Birthday / Anniversary bonuses + Gym / Wellness allowance
• Unlimited online fitness classes + company events & Christmas celebrations

Please fill out our application form, ensuring you answer all the questions. We will get back to you with more information shortly after receiving your application.