Remote Performance Marketing Manager - Growth & Paid Media

Pavago; Colombia; Remote; COP 66,960,000 - 111,600,000; Full time

Job summary

Pavago is seeking a Digital Marketing / Performance Marketing Manager to lead paid media programs that generate qualified leads and measurable revenue. You will own end-to-end campaign planning, execution, and optimization across search, social, and display channels.

You will monitor CPL, CAC, ROAS, and conversion metrics, making data-driven decisions to improve performance. This role offers remote work with U.S. business hours and collaboration with a global team.

Qualifications

• 2+ years of digital marketing or performance marketing experience.
• Hands-on experience managing paid advertising campaigns.

Responsibilities

• Plan, launch, manage, and optimize digital advertising campaigns across platforms.
• Monitor CPL, CAC, ROAS, and other key metrics to maximize ROI.
• Collaborate on messaging, creative, and landing pages to improve conversion rates.
• Prepare regular performance reports for leadership and stakeholders.

Skills

Digital marketing

Performance marketing

Campaign optimization

Data analysis

English proficiency

Tools

Google Ads

Meta Ads

LinkedIn Ads

Google Analytics

Job description

Pavago is seeking a Digital Marketing / Performance Marketing Manager to lead paid media programs that generate qualified leads and measurable revenue. You will own end-to-end campaign planning, execution, and optimization across search, social, and display channels.

You will monitor CPL, CAC, ROAS, and conversion metrics, making data-driven decisions to improve performance. This role offers remote work with U.S. business hours and collaboration with a global team.