Regional Strategy Director — Hybrid & Global Mobility

Starcom Worldwide, Inc.; Bogotá ciudad; Híbrido; COP 180.000.000 - 300.000.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Hybrid work

Life insurance

Birthday day off

Work Your World program

Descripción de la vacante

Starcom Worldwide, Inc. seeks a Regional Strategy Director with 8+ years in advertising or marketing to lead regional planning initiatives across markets. You will drive audience insights, craft media strategies, and guide cross-market client relationships to support growth.

This senior role requires strong leadership, stakeholder management, and a track record of delivering data-driven strategies in a multi-country environment.

Formación

• Proven experience managing regional or multi-market accounts in media/advertising.
• Strong expertise in audience intelligence, consumer insights, market research, and strategic media planning.
• Deep understanding of digital media ecosystems and evolving consumer trends.

Responsabilidades

• Lead extraction of consumer, audience, and market insights to develop regional strategies.
• Develop and oversee integrated media strategies across multiple countries and markets.
• Manage regional client accounts and act as strategic partner for senior stakeholders.
• Design connection plans and customer decision journeys based on consumer behavior.
• Transform research findings into actionable insights.
• Lead strategic workshops to identify growth opportunities.
• Partner with local teams to adapt regional strategies while maintaining alignment.
• Identify emerging trends and technology opportunities across the region.
• Build storytelling narratives and strategic recommendations for regional clients.
• Lead cross-functional, multicultural teams and monitor KPIs.

Conocimientos

Regional strategy

Audience intelligence

Consumer insights

Market research

Strategic media planning

Multicultural leadership

Stakeholder management

Presentation skills

Storytelling

Data-driven decision making

Educación

MBA or related advanced degree

Herramientas

Google Analytics 4

Campaign Manager 360

DV360

SimilarWeb

YouGov

GWI

Nielsen

Kantar

Descripción del empleo

Starcom Worldwide, Inc. seeks a Regional Strategy Director with 8+ years in advertising or marketing to lead regional planning initiatives across markets. You will drive audience insights, craft media strategies, and guide cross-market client relationships to support growth.

This senior role requires strong leadership, stakeholder management, and a track record of delivering data-driven strategies in a multi-country environment.