Quality & Digital Sales Analyst

TP; Bogotá; On-site; COP 94,140,683 - 131,796,957; Full time

Benefits offered by this job

Permanent contract

Career development plan

Performance-based bonuses

Employee fund and comprehensive wellness benefits

Job summary

A global leader in digital business services is seeking a Quality & Digital Sales Analyst in Bogotá, Colombia. The ideal candidate will ensure excellence in digital sales and marketing through data analysis and quality assurance. Responsibilities include auditing sales interactions, developing dashboards, and collaborating with training teams. A minimum of a bachelor's degree and 1 year of experience in a BPO are required, along with a strong understanding of digital marketing strategies. This full-time role offers career development opportunities and performance-based bonuses.

Qualifications

• 1 year of experience as an agent or quality analyst in a BPO environment.
• 6 months of experience in digital marketing or consultative B2B sales.
• English level B2+ or higher.

Responsibilities

• Audit digital sales and marketing interactions to assess consultative approach.
• Analyze the quality of commercial conversations.
• Develop executive dashboards and performance reports.
• Recommend and monitor action plans for sales conversion.
• Collaborate with training and operations for coaching strategies.

Skills

Data analysis

Consultative sales

Digital marketing

Analytical thinking

Communication skills

Education

Bachelor’s degree in Marketing, Communications, Business Administration, Sales, or related fields

Tools

Microsoft Excel

Google Sheets

Job description

Quality & Digital Sales Analyst

3 days ago Be among the first 25 applicants

You’re the missing piece of the TOP Team! 🌟

Are you passionate about quality, consultative sales, and digital marketing? At TP we’re looking for our next Quality & Digital Sales Analyst — a data-driven professional ready to ensure excellence across our digital advertising and sales operations for one of our most innovative global programs.

Drive commercial excellence through data-based insights and quality assurance in digital sales and marketing interactions. You’ll be responsible for evaluating consultative sales conversations, identifying improvement areas, and ensuring every client interaction reflects strong understanding, personalization, and business value. Your role will be essential in transforming insights into actionable strategies that elevate conversion, engagement, and overall performance results.

What You’ll Do

• Audit digital sales and marketing interactions to assess consultative approach and adherence to global quality standards.
• Analyze the quality of commercial conversations, assessing client understanding, personalization, value proposition, and solution delivery.
• Develop executive dashboards and performance reports that turn data into meaningful insights for business leaders and teams.
• Recommend and monitor action plans to enhance effectiveness and sales conversion.
• Participate in global calibration sessions with client and QA teams to ensure alignment and consistency.
• Promote the use of digital marketing tools to strengthen consultative selling.
• Collaborate with training and operations to design data-driven coaching strategies based on QA findings.
• Monitor key KPIs such as meeting rate, outreach compliance, QA score, CTR, and revenue impact to identify improvement opportunities.

What You’ll Bring

• Bachelor’s degree in Marketing, Communications, Business Administration, Sales, or related fields.
• At least 1 year of experience as an agent or quality analyst in a BPO environment.
• Minimum 6 months of experience in digital marketing or consultative B2B sales (mandatory).
• English level B2+ or higher.
• Advanced proficiency in Microsoft Excel and Google Sheets, including complex formulas, data analysis, pivot tables, and KPI visualization.
• Strong understanding of digital marketing strategies, paid media, and campaign performance metrics (CPC, CTR, conversions, ROI).
• Ability to connect data insights with business outcomes and craft clear storytelling from metrics.
• Exceptional analytical thinking and attention to detail to identify trends and quality gaps.
• Excellent communication, empathy, and collaborative leadership skills.
• Ability to thrive in fast-paced, global, and results-driven environments.

What We Offer

• Permanent contract with long-term stability.
• Career development plan with real growth opportunities.
• Performance-based bonuses and recognition programs.
• Employee fund and comprehensive wellness benefits.

About TP

We are global leaders in digital business services, operating in over 100 countries with more than 500,000 employees worldwide. Certified by Great Place To Work®, we’re recognized among the best companies to work for — and we keep innovating beyond expectations. At TP, we embrace diversity, equity, and inclusion in every interaction. We value unique perspectives and foster a culture where every voice is heard, respected, and celebrated.

Seniority level

Mid-Senior level

Employment type

Full-time

Industries

Telecommunications

Location

Bogota, D.C., Capital District, Colombia

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