Paid Search Manager (Remote, Medellin)

Blacksmith Agency; Medellín; Remote; COP 291,602,000 - 388,802,000; Full time

Job summary

Blacksmith Agency is seeking a Paid Search Manager to own paid media for a portfolio of B2B and growing-brand clients. You will shape the strategy, budgets, and narrative on calls with clients, acting as the strategic voice at the table.

You will manage campaigns across Google Ads, Meta, LinkedIn, and Microsoft Ads, optimize ROAS, CPA and pipeline metrics, and build 90-day roadmaps with clear storytelling of numbers on the call.

Qualifications

• 3+ years hands-on in Google Ads and Meta campaigns.
• Proven ROAS/CPA/pipeline improvements.
• Agency experience handling multiple clients.
• Clear spoken English with US clients on live calls.

Responsibilities

• Own paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for your accounts.
• Manage budget allocation, bidding, targeting and testing; decide when to kill a campaign.
• Ensure accurate conversion tracking and attribution using GA4, tag manager and platform pixels.
• Develop 90-day and quarterly roadmaps for each client and narrate the numbers on calls.
• Drive account growth through retention, upsell and long-term relationships.

Skills

Google Ads

Meta Ads

Agency experience

English communication

Tools

GA4

Tag Manager

Job description

• Remote (USA, Canada, Latin America or South Africa)

Blacksmith Agency

• Marketing
• Full time
• Remote (USA, Canada, Latin America or South Africa)

Paid media only. SEO is a separate seat with its own strategist, so you are never split across both.

About The Role

Blacksmith Agency is an AI-first digital agency. As Paid Search Manager you own paid media for a book of B2B and growing-brand clients: the targeting, the budget calls, the roadmap and the narrative when the client asks why. You are the strategic voice at the table, and you make the calls.

What You Will Own

• Paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for your accounts.
• Budget allocation, bidding, targeting and creative testing, and when to kill a campaign.
• Conversion tracking and attribution you can trust: GA4, tag manager and platform pixels.
• The 90 day and quarterly roadmap for each client, and the story behind the numbers on the call.
• Account growth: retention, upsell and the long-term relationship.

What You Bring

• 3+ years hands-on in Google Ads and Meta: you have built, run and optimized the campaigns yourself.
• A record of moving ROAS, CPA or pipeline numbers you can walk us through.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.