Paid Media Manager (Remote, Bogota)

Blacksmith Agency LLC; Bogotá; Remote; COP 226,574,000 - 388,412,000; Full time

Job summary

Blacksmith Agency is an AI-first digital agency seeking a Paid Media Manager to own paid media for B2B and growing-brand clients. You will shape strategy, budgets, and narrative on calls with clients, acting as the strategic voice at the table.

You will manage Google Ads, Meta, LinkedIn and Microsoft Ads, optimize bids, test creatives, track conversions with GA4 and Tag Manager, and craft a 90-day roadmap for each account.

Qualifications

• 3+ years hands-on in Google Ads and Meta: you have built, run and optimized campaigns yourself.
• A track record of moving ROAS, CPA or pipeline numbers.
• Agency experience across several clients at once.

Responsibilities

• Paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for your accounts.
• Budget allocation, bidding, targeting and creative testing, and when to kill a campaign.
• Conversion tracking and attribution you can trust: GA4, tag manager and platform pixels.
• The 90 day and quarterly roadmap for each client, and the story behind the numbers on the call.
• Account growth: retention, upsell and the long-term relationship.

Skills

Google Ads

Meta Ads

LinkedIn Ads

Microsoft Ads

Budget optimization

Campaign optimization

ROAS/CPA

Agency experience

English communication

Tools

GA4

Google Tag Manager

Microsoft Advertising

LinkedIn Ads

Job description

• Remote (USA, Canada, Latin America or South Africa)

Blacksmith Agency

• Marketing
• Full time
• Remote (USA, Canada, Latin America or South Africa)

Paid media only. SEO is a separate seat with its own strategist, so you are never split across both.

About The Role

Blacksmith Agency is an AI-first digital agency. As Paid Media Manager you own paid media for a book of B2B and growing-brand clients: the targeting, the budget calls, the roadmap and the narrative when the client asks why. You are the strategic voice at the table, and you make the calls.

What You Will Own

• Paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for your accounts.
• Budget allocation, bidding, targeting and creative testing, and when to kill a campaign.
• Conversion tracking and attribution you can trust: GA4, tag manager and platform pixels.
• The 90 day and quarterly roadmap for each client, and the story behind the numbers on the call.
• Account growth: retention, upsell and the long-term relationship.

What You Bring

• 3+ years hands-on in Google Ads and Meta: you have built, run and optimized the campaigns yourself.
• A record of moving ROAS, CPA or pipeline numbers you can walk us through.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.