Outbound Lead Generation Specialist

BruntWork; Colombia; Remote; COP 95,942,000 - 191,883,000; Full time

Benefits offered by this job

Health insurance (eligible locations)

Permanent remote work

Job summary

BruntWork is seeking a high-energy outbound appointment setter to drive web design and local SEO leads for a US-based client. You will work 100% remotely, making B2B calls to small business owners, qualifying prospects, and scheduling appointments for the sales team.

Must be a strong communicator, able to handle objections, and stay motivated with daily call targets. English and Spanish bilingualism is a plus, with reliable internet and US-hours availability required.

Qualifications

• Proven experience in B2B cold calling and appointment setting.
• Strong verbal communication with a natural, conversational tone.
• Ability to handle objections and maintain persistence through rejection.
• Self-motivated with discipline to meet daily call targets.
• Bilingual in English and Spanish is a strong plus.
• Reliable internet and availability during US business hours.
• Familiarity with digital marketing concepts (web design/SEO) helps credibility.
• Experience with outbound CRMs and power dialers is a plus.

Responsibilities

• Conduct high-volume outbound calls to generate qualified appointments.
• Qualify prospects by assessing need for web design, SEO, and digital presence.
• Schedule and secure commitments to reduce no-show rates.
• Maintain records of call activity, lead status, and outcomes in CRM.
• Follow up with prospects to nurture interest and increase show-ups.
• Collaborate with sales closer for smooth handoff of opportunities.

Skills

Cold calling

Appointment setting

Objection handling

High resilience

Bilingual EN/ES

Remote work

CRM tools

Power dialer

Digital marketing familiarity

Self-motivation

Tools

CRM system

Power dialer

Job description

Our client is looking for the engine of their outbound growth - working a full-time schedule making high-volume cold calls to small business owners across multiple curated lead lists and turning those conversations into confirmed, committed appointments. You will own the front end of the sales process: qualifying prospects, handling objections with confidence, and handing off warm, ready-to-close opportunities to the sales team. Operating inside a proprietary dialer and CRM, you will have everything you need to hit your targets and build real momentum from day one - with a clear path to expand into higher-value verticals as you grow.

Client Overview

A fast-growing US-based digital services company specialising in custom web design and local SEO solutions for small businesses. They help contractors, cleaning companies, landscapers, and professional services firms build a stronger online presence and generate more local leads. With an established sales process and proprietary outreach tools already in place, they are scaling their appointment-setting team to reach new verticals and drive consistent pipeline growth.

Schedule: Monday - Friday, 9:00 AM - 6:00 PM Mountain Time, with 1 hour unpaid break (40 work hours per week)

Responsibilities

• Conduct high-volume outbound cold calls to small business owners across multiple lead lists to generate qualified appointments
• Qualify prospects by assessing their need for web design, SEO, and digital presence solutions
• Schedule appointments with qualified leads and ensure strong commitment to reduce no-show rates
• Maintain accurate records of call activity, lead status, and appointment outcomes in the company CRM
• Follow up with prospects to nurture interest and maximize appointment show-up rates
• Collaborate with the sales closer to ensure smooth handoff of qualified opportunities

Requirements

• Proven experience in B2B cold calling and appointment setting
• Strong verbal communication skills with a natural, conversational tone
• Ability to handle objections and maintain persistence through high rejection rates
• High level of self-motivation and discipline to meet daily call volume targets
• Bilingual in English and Spanish is a strong plus
• Reliable internet connection and consistent availability during US business hours
• Prior experience targeting micro-businesses in trades or home services (contractors, landscapers, cleaning companies) is a plus
• Working familiarity with digital marketing concepts - web design, SEO, or local search - to speak credibly with prospects is a plus
• Previous experience using power dialers or outbound CRM platforms for high-volume calling is a plus
• Health Insurance Coverage for Eligible Locations
• Permanent work from home
• Immediate hiring

Why Join This Team

• 100% remote - work from anywhere with a reliable connection
• Full-time, stable engagement with consistent hours and a structured daily routine
• Proprietary dialer and CRM provided - no need to build your own stack
• Work with a company actively expanding into higher-value verticals, giving you real room to grow your impact and responsibilities
• Clear handoff process with a dedicated sales closer - your job is to set great appointments, not close alone
• Join a team with an established outreach playbook and multiple live lead lists ready to work from day one