Marketing Coordinator

Appspring Tech; Bogotá ciudad; Híbrido; COP 58.605.000 - 97.675.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

100% remote-first framework

Regular education budget for SEO and_d

Weekly English lessons and profesional

Descripción de la vacante

Appspring Tech is seeking a creative Marketing Coordinator to expand our outbound reach, write compelling content, and optimize brand visuals. You will plan content calendars and support campaigns across blogs, newsletters, and social networks.

You will manage outbound lead generation, paid ads, and analytics dashboards, while coordinating visual assets and website templates. A remote-first environment offers learning budgets and weekly English coaching.

Formación

• 3+ years of digital marketing experience, preferably within B2B tech or IT outsourcing markets.
• Superb English copywriting and editing skills, with a portfolio of tech-focused articles.
• Practical knowledge of SEO, search engine advertising, email automation tools, and Google Analytics.
• Familiarity with HTML/CSS content editing, and simple graphic creation (Canva/Figma).

Responsabilidades

• Plan and execute content marketing schedules for the corporate blog, newsletters, and social networks.
• Design and run outbound lead generation campaigns and paid digital advertising programs.
• Measure and report on key marketing performance metrics (conversion rates, referral traffic).
• Coordinate visual asset creation and update company website templates.
• Support webinar production, industry events coordination, and PR efforts.

Conocimientos

Digital marketing

English copywriting

SEO knowledge

Analytics proficiency

Herramientas

HTML/CSS editing

Canva

Figma

Email automation tools

Google Analytics

Descripción del empleo

About the Position

We are looking for a creative, data-driven Marketing Coordinator to expand our outbound reach, write content, and optimize brand visual channels.

Key Responsibilities

• Plan and execute content marketing schedules for the corporate blog, newsletters, and social networks
• Design and run outbound lead generation campaigns and paid digital advertising programs
• Measure and report on key marketing performance metrics (conversion rates, referral traffic)
• Coordinate visual asset creation and update company website templates
• Support webinar production, industry events coordination, and PR efforts

Requirements & Technical Skills

• 3+ years of digital marketing experience, preferably within B2B tech or IT outsourcing markets
• Superb English copywriting and editing skills, with a portfolio of tech-focused articles
• Practical knowledge of SEO, search engine advertising, email automation tools, and Google Analytics
• Familiarity with HTML/CSS content editing, and simple graphic creation (Canva/Figma)

What We Offer

• Competitive salary packages
• 100% remote-first framework
• Regular education budget for SEO and digital marketing certifications
• Collaborative and highly creative environment
• Weekly English lessons and professional coaching