Digital Marketing Manager

Jamefy; Colombia; Remote; COP 196,612,000 - 294,918,000; Full time

Job summary

Jamefy is seeking a Senior Digital Marketing Specialist for a fast-growing tax firm. This full-time remote role involves crafting copy across social, paid media, emails, and websites, and turning complex content into engaging marketing assets.

You will research and write video scripts, develop YouTube hooks, manage campaigns, and coordinate with agencies. WordPress updates and landing-page optimization are included.

Qualifications

• At least 3 years of full-time experience in digital marketing, content marketing, paid media, marketing operations, or related field.

Responsibilities

• Write compelling copy across social media, paid ads, landing pages, websites, PR responses, email, SMS, and other marketing channels.
• Help research, develop, and refine short-form and long-form video scripts while maintaining a consistent brand voice.
• Turn long-form videos and other content into short-form videos, social posts, emails, and articles.
• Develop YouTube titles, hooks, thumbnails, descriptions, and creative angles to boost engagement.
• Own the marketing calendar and coordinate campaigns from idea through execution, ensuring timely launches.
• Manage publishing across social platforms and execute email/SMS campaigns and funnels.
• Manage WordPress updates, improve website copy, and coordinate development needs with external resources.
• Track and analyze performance across YouTube, social, email, website traffic, SEO, and paid ads.

Skills

Copywriting

Video scripting

Content marketing

SEO

Tools

WordPress

Job description

Job Title: Senior Digital Marketing SpecialistAbout The CompanyOur client is a fast\-growing tax firm.

Responsibilities Of The Role

• Write compelling copy across social media, paid advertisements, landing pages, websites, PR responses, email, SMS, and other marketing channels.
• Help research, develop, and refine short\-form and long\-form video scripts while maintaining a consistent and engaging brand voice.
• Turn long\-form videos, technical source material, and other core content into short\-form videos, social posts, emails, articles, and other marketing assets.
• Develop YouTube titles, hooks, thumbnail concepts, descriptions, and creative angles designed to increase engagement.
• Own the marketing calendar and coordinate campaigns from idea through execution, ensuring content, emails, SMS, social posts, advertisements, and other initiatives are properly built, reviewed, scheduled, tested, and launched on time.
• Manage publishing across the firm's primary social platforms and execute email and SMS campaigns, lead nurture sequences, automations, forms, workflows, landing pages, and funnels.
• Manage routine WordPress and landing-page updates, improve website and funnel copy, identify conversion opportunities, and coordinate more advanced website or development needs with external resources when necessary.
• Track and analyze performance across YouTube, social media, email, website traffic, funnels, SEO, and paid advertising.
• Develop recurring performance reports and use data to recommend and test improvements to copy, creative, offers, campaigns, and conversion rates.
• Monitor paid advertising and SEO performance, recommend new creative concepts and growth opportunities, and manage agencies, video editors, designers, PR partners, web developers, and other vendors.
• Review marketing deliverables for accuracy, quality, brand consistency, functioning links, and proper execution.
• Build and improve standard operating procedures, checklists, and workflows.
• Proactively identify problems and opportunities and take ownership of ensuring nothing falls through the cracks.

Required Experience And Qualifications

• At least 3 years of full\-time experience in digital marketing, content marketing, paid media, marketing operations, or a related field.

Preferred Skills

• Exceptional copywriting skills with comfort writing video scripts, website copy, email, SMS, social media, advertisements, landing pages, and other marketing materials.

Personality

• Fast learner able to quickly learn the business, audience, services, technical subject matter, systems, and marketing processes.
• High attention to detail to catch copy errors, incorrect links, missed deadlines, campaign setup mistakes, and quality issues before they reach the public.

Schedule

Collaborate closely with the CEO, internal team members, and outside marketing partners.

Salary And Benefits

• Payment in USD or Local Currency according to candidate's preference.
• Full-time remote opportunity.