Lifecycle & Email Marketing Architect (Remote)

Fresh Prints LLC; Colombia; A distancia; COP 6.000.000 - 9.000.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Remote work

Competitive salary

Sabbatical after 2 yrs

Learning opportunities

Great culture

Descripción de la vacante

Fresh Prints LLC is seeking a sharp marketer to own email and SMS content, lifecycle programs, and deliverability. You will craft subject lines, body copy, and CTAs that engage a college-age audience, coordinating with brand and creative teams.

You’ll build lifecycle flows, segment audiences, run tests, and report performance, turning data into action while maintaining a human, conversational tone.

Formación

• 4–8 years of experience in email, lifecycle, or CRM marketing.
• Hands-on experience with ESPs or marketing automation platforms.
• Familiarity with lifecycle programs and segmentation.
• Strong written communication and storytelling for consumer audiences.
• Comfort with HTML/CSS for emails.

Responsabilidades

• Own email and SMS content across campaigns.
• Develop lifecycle flows: welcome, post-purchase, cart abandonment.
• Plan a content calendar aligned with marketing calendar.
• Conduct A/B tests and apply learnings.
• Monitor deliverability and engagement metrics.
• Collaborate with brand and design teams.

Conocimientos

Email marketing

Lifecycle marketing

Content creation

A/B testing

Data-driven

Herramientas

Iterable

Klaviyo

HubSpot

Braze

Descripción del empleo

Fresh Prints LLC is seeking a sharp marketer to own email and SMS content, lifecycle programs, and deliverability. You will craft subject lines, body copy, and CTAs that engage a college-age audience, coordinating with brand and creative teams.

You’ll build lifecycle flows, segment audiences, run tests, and report performance, turning data into action while maintaining a human, conversational tone.