Global B2B Growth Marketing Lead

Doctoralia México; Bogotá; Híbrido; COP 240.000.000 - 360.000.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Healthcare insurance

Wellness programs

Flexible time off

Descripción de la vacante

Docplanner Group is hiring a Global Performance Marketing Manager - B2B to drive paid channels (Meta, Google, LinkedIn, TikTok) and lead a multi‑market paid media program. You’ll oversee a multi‑million euro budget, shape strategy, and collaborate with cross‑functional teams to maximize lead volume and quality.

You’ll mentor a team of paid marketers, apply data‑driven insights, and explore AI‑powered workflows to scale efficiency while meeting CPA goals across regions.

Formación

• 6-8+ years of hands-on paid ads management in international growth environments.
• Strong analytical skills to connect campaigns with revenue and funnel metrics.
• Proven track record in delivering paid marketing strategies with measurable impact on revenue.
• Experience using AI to analyze performance and generate testing hypotheses.
• Fluent business English; additional languages a plus (Portuguese/Spanish/Italian/German).

Responsabilidades

• Own global paid advertising for lead generation across Meta, Google, TikTok, and LinkedIn.
• Manage multi‑million euro budgets across markets, products, and segments.
• Provide data‑driven guidance to creative and content teams on messaging and formats.
• Set up structured tests and scale winning assets across markets.
• Lead and develop paid marketing teams; mentor junior specialists.
• Forecast budgets and monitor pacing in collaboration with local marketers.

Conocimientos

Paid advertising

Analytics

Leadership

Cross-functional collaboration

AI in marketing

Business English

Herramientas

Meta Ads

Google Ads

LinkedIn Ads

TikTok Ads

Descripción del empleo

Docplanner Group is hiring a Global Performance Marketing Manager - B2B to drive paid channels (Meta, Google, LinkedIn, TikTok) and lead a multi‑market paid media program. You’ll oversee a multi‑million euro budget, shape strategy, and collaborate with cross‑functional teams to maximize lead volume and quality.

You’ll mentor a team of paid marketers, apply data‑driven insights, and explore AI‑powered workflows to scale efficiency while meeting CPA goals across regions.