Email & SMS Growth Automation Specialist

HomeLife Brands; Colombia; Presencial; COP 73.434.918 - 128.511.107; Jornada completa

Descripción de la vacante

A leading marketing company in Colombia is seeking an experienced marketing professional to focus on email and SMS marketing. Responsibilities include crafting targeted automated sequences, managing daily campaigns, and writing engaging copy for multiple brand voices. The ideal candidate will have 2-3 years of experience, particularly in creating automated flows and a strong understanding of email and SMS dynamics. This role demands creativity and a detail-oriented mindset to drive engagement and optimize campaign performance.

Formación

• 2-3 years of hands-on experience specifically in email and SMS marketing.
• Experience creating logic-based automation in marketing platforms.
• Understanding of how Email and SMS work together.

Responsabilidades

• Design and optimize automated marketing sequences across Email and SMS.
• Handle the setup and deployment of daily manual campaigns.
• Write conversion-focused copy for multiple brands.

Conocimientos

Email marketing

SMS marketing

Copywriting

A/B testing

Creative direction

Herramientas

Klaviyo

Sendlane

Postscript

Attentive

Descripción del empleo

A leading marketing company in Colombia is seeking an experienced marketing professional to focus on email and SMS marketing. Responsibilities include crafting targeted automated sequences, managing daily campaigns, and writing engaging copy for multiple brand voices. The ideal candidate will have 2-3 years of experience, particularly in creating automated flows and a strong understanding of email and SMS dynamics. This role demands creativity and a detail-oriented mindset to drive engagement and optimize campaign performance.