CRO & Digital Experience Lead

Payjoy; Bogotá ciudad; Presencial; COP 133.920.000 - 234.360.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Health insurance

Paid vacation days

Unlimited sick leave

Co-working travel perk (USD 2,000)

Descripción de la vacante

PayJoy is seeking a data-driven CRO and UX specialist to optimize the digital customer journey across markets. You will lead experimentation, segmentation, and personalization, transforming insights into action with cross-functional partners including Marketing, Product, Engineering, and Analytics.

This role emphasizes fast-paced, data-led decision making and global collaboration. You will own the experimentation roadmap, define hypotheses, monitor results, and translate learnings into business

Formación

• 5–7 years of relevant professional experience in CRO, digital analytics, or D2C/e-commerce.
• Strong knowledge of Conversion Rate Optimization (CRO) and UX principles.
• Excellent written and verbal communication, ability to influence stakeholders.

Responsabilidades

• Own a deep understanding of the D2C customer funnel and identify where customers drop off.
• Design and execute A/B and multivariate experiments with clear hypotheses and success metrics.
• Build segmentation and personalization strategies based on behavior, source, and lifecycle.
• Translate insights into a prioritized CRO and UX optimization roadmap.
• Partner with Marketing, Product, Engineering, Analytics and global teams to drive improvements.
• Establish frameworks for measurement, prioritization, and reporting.

Descripción del empleo

PayJoy is seeking a data-driven CRO and UX specialist to optimize the digital customer journey across markets. You will lead experimentation, segmentation, and personalization, transforming insights into action with cross-functional partners including Marketing, Product, Engineering, and Analytics.

This role emphasizes fast-paced, data-led decision making and global collaboration. You will own the experimentation roadmap, define hypotheses, monitor results, and translate learnings into business