CRM Manager - Remote Work

BairesDev; Valle del Cauca; Remote; COP 291,791,000 - 421,476,000; Full time

Benefits offered by this job

100% remote work

USD compensation or local currency

Hardware and software setup for home

Flexible hours

Parental leaves, vacations, and public

Multicultural environment

Job summary

BairesDev is seeking a CRM Manager to own CRM execution for VIP Audiences & Experiences, building and automating outreach for high-value relationships across existing clients, former clients, and event audiences. You'll leverage Claude daily to blend CRM expertise with generative AI and automation to drive measurable pipeline.

This is an individual contributor role reporting directly to the Director of VIP Audiences & Experiences, with a focus on data enrichment and actionable insights to

Qualifications

• 5+ years of CRM, lifecycle or outbound marketing experience.
• In-house US-based B2B experience required.
• B2B SaaS/tech services industry experience preferred.
• Proficient with outreach automation platforms and AI tools.
• Advanced English proficiency.

Responsibilities

• Build and execute multi-touch outreach sequences for VIP segments.
• Create AI-assisted automation workflows linking outreach, CRM, and datasets.
• Use Claude daily for outreach copy, contact research, and workflow logic.
• Track pipeline outcomes: meetings booked, accounts expanded, revenue influenced.
• Own data enrichment workflows, keeping VIP records accurate and actionable.

Skills

CRM experience

Lifecycle marketing

Outbound marketing

English proficiency

Education

Quantitative degree

Tools

HubSpot

Salesforce

Apollo

Lemlist

Reply.io

Zapier

n8n

Make.com

Clay

Job description

At BairesDev®, we've been leading the way in technology projects for over 15 years. We deliver cutting-edge solutions to giants like Google and the most innovative startups in Silicon Valley.

Our diverse 4,000+ team, composed of the world's Top 1% of tech talent, works remotely on roles that drive significant impact worldwide.

When you apply for this position, you're taking the first step in a process that goes beyond the ordinary. We aim to align your passions and skills with our vacancies, setting you on a path to exceptional career development and success.

CRM Manager at BairesDev

In this role, you'll own CRM execution for BairesDev's VIP Audiences & Experiences function, building and automating outreach sequences for our highest-value relationships across existing clients, former clients, and top-tier event audiences. Using Claude as your primary AI tool daily, you'll combine CRM expertise with generative AI fluency and automation workflows to generate measurable sales pipeline. This is an individual-contributor role reporting directly to the Director of VIP Audiences & Experiences, where your work translates directly into meetings booked, accounts expanded, and revenue influenced.

What You'll Do:

• Build and execute multi-touch outreach sequences across email, direct mail, and event follow-up for VIP account segments.
• Build and maintain AI-assisted automation workflows connecting outreach, CRM, and data enrichment tools.
• Use Claude as primary AI tool daily for outreach copy, contact research, account intelligence, and workflow logic.
• Track and report on pipeline outcomes including meetings booked, accounts expanded, and revenue influenced.
• Own data enrichment workflows, keeping VIP contact records accurate, current, and actionable.

What we are looking for:

• 5+ years of experience in CRM, lifecycle marketing, or outbound marketing.
• In-house experience at a US-based B2B company; agency or contractor work does not qualify.
• B2B SaaS or tech services industry experience.
• Hands-on experience with outreach automation platforms such as Apollo, Clay, Lemlist, Reply.io, or equivalent.
• Daily, hands-on use of generative AI and LLM tools, with Claude strongly preferred; prompt engineering skills required.
• Experience with automation workflows using Zapier, n8n, or Make.com.
• Proficiency in a CRM platform such as HubSpot, Salesforce, or equivalent.
• STEM or quantitative degree in Engineering, Math, Statistics, Economics, Data Science, or Physics; strong non-STEM candidates with a demonstrable data or numbers track record also considered.
• Advanced proficiency in English.

Nice to have:

• Experience in B2B tech services, staffing, or nearshore companies.
• Experience marketing to C-suite or VP-level audiences.
• Background in marketing analytics, copywriting, or growth marketing.
• Proficiency in Google Sheets.

How we do make your work (and your life) easier:

• 100% remote work (from anywhere).
• Excellent compensation in USD or your local currency if preferred
• Hardware and software setup for you to work from home.
• Flexible hours: create your own schedule.
• Paid parental leaves, vacations, and holidays.
• Innovative and multicultural work environment: collaborate and learn from the global Top 1% of talent.
• Supportive environment with mentorship, promotions, skill development, and diverse growth opportunities.