Controller

SellCord; Puerto Bogotá; Hybrid; COP 286,451,000 - 429,676,000; Full time

Benefits offered by this job

Vacation days

Sick leave

Paid holidays

Remote-first culture

Job summary

SellCord, a remote-first agency specializing in Walmart Marketplace, seeks a Controller to oversee accounting operations and lead a remote team. You will manage payroll, AP, AR, financial reporting, and reconciliations, ensuring compliance and financial accuracy to support strategic decisions.

You will work with internal teams to streamline processes, implement scalable controls, and drive improvements across finance systems in a fast-growing e-commerce space.

Qualifications

• 10+ years of progressive accounting and finance experience.
• Experience in a growing startup, high-growth SaaS, or Tech-Enabled Services is strongly preferred.
• Strong command of GAAP and financial reporting best practices.
• Demonstrated ability to produce detailed financial statements and variance reports.
• Ability to work cross-functionally with internal teams, vendors, and external accountants.

Responsibilities

• Oversee accounting functions: general ledger, A/P, A/R, revenue recognition, and reconciliations.
• Ensure records comply with GAAP and regulatory standards.
• Manage month-end and year-end close processes.
• Maintain internal controls to safeguard financial integrity.
• Prepare and analyze financial statements and dashboards.
• Deliver actionable insights for SaaS and Tech-Enabled business lines.
• Support budgeting, forecasting, and variance analysis.
• Identify areas for process improvement and implement scalable solutions.
• Optimize integration across financial systems and operational tools.
• Monitor and manage cash flow, liquidity, and working capital.
• Develop and implement cash optimization strategies.
• Liaise with banks, auditors, and tax advisors.
• Oversee timely payroll and ensure compliance with all tax filings.
• Manage employee expense tracking and reporting.
• Maintain audit readiness and prepare accurate financial documentation.
• Support annual tax processes and coordinate with CPA partners.

Skills

Accounting expertise

GAAP knowledge

Cross-functional teamwork

Financial analysis

Education

Bachelor's degree in Accounting/Finance/Business Administration

Tools

QuickBooks Online

Bill.com

Payroll systems

Excel/Google Sheets

Job description

Job Logistics Summary
Position:Controller
Type:Full-Time (40 hrs/week)
Location: LATAM 100% Remote
Employment Type: Independent Contractor
Compensation: Dependent on Experience
Timeline:We are looking to hire soon but will take the necessary time to find the right candidate.

Who We Are

SellCord is a leading agency specializing in launching and scaling brands exclusively on Walmart Marketplace. As Walmart-approved partners, we help businesses grow by optimizing their presence on the platform and driving sustainable success.

Our finance team plays a vital role in shaping the financial structure of our company. We are seeking an experienced and proactive Controller to oversee accounting operations, ensure financial accuracy and support strategic financial decision-making.

About the Role

As theControllerat SellCord, you will lead and manage all core accounting functions, including payroll, A/P, A/R, financial reporting, and reconciliations. You will work closely with internal teams to ensure financial accuracy and compliance while helping streamline processes for efficiency. You will oversee a remote team consisting of a Bookkeeper and an A/R Clerk. This role offers an exciting opportunity to contribute to a fast-growing company in the e-commerce space.

Roles and Responsibilities

• Accounting Management & Compliance

  • Oversee accounting functions: general ledger, A/P, A/R, revenue recognition, and reconciliations.

  • Ensure records comply with GAAP and regulatory standards.

  • Manage month-end and year-end close processes.

  • Maintain internal controls to safeguard financial integrity.

• Financial Reporting & Analysis

  • Prepare and analyze financial statements and dashboards.

  • Deliver actionable insights for SaaS and Tech-Enabled business lines.

  • Support budgeting, forecasting, and variance analysis.

• Process Optimization & Automation

  • Identify areas for process improvement and implement scalable solutions.

  • Optimize integration across financial systems and operational tools.

• Cash Flow & Treasury Management

  • Monitor and manage cash flow, liquidity, and working capital.

  • Develop and implement cash optimization strategies.

  • Liaise with banks, auditors, and tax advisors.

• Payroll & Expense Management

  • Oversee timely payroll and ensure compliance with all tax filings.

  • Manage employee expense tracking and reporting.

• Audit & Tax Support

  • Maintain audit readiness and prepare accurate financial documentation.

  • Support annual tax processes and coordinate with CPA partners.

Skills and Qualifications

• 10+ years of progressive accounting and finance experience.

• Proven success in a growing startup, high-growth SaaS, or Tech-Enabled Services organization is strongly preferred.

• Strong command of GAAP and financial reporting best practices.

• Proficient in QuickBooks Online, Bill.com, payroll systems, and Excel/Google Sheets.

• Demonstrated ability to produce detailed financial statements and variance reports.

• Ability to work cross-functionally with internal teams, vendors, and external accountants.

• Strong communication skills to explain financial data to non-financial team members.

• Bachelor’s degree in Accounting, Finance, or Business Administration (preferred).

• Experience in e-commerce or agency environments is a plus.

Why It’s Awesome to Join SellCord

• Be part of a fast-growing, innovation-driven company.

• Work with a global, remote-first team committed to operational excellence.

• Competitive compensation package with vacation days, sick leave, and paid holidays.

• Opportunity to lead, optimize, and grow a high-impact accounting function.