Business Development Manager (Central America)

Monster Energy; Bogotá; Hybrid; COP 60,000,000 - 90,000,000; Full time

Job summary

Monster Energy is seeking a Business Development Manager to lead regional analytics, develop data‑driven strategies, and drive sales growth across distributors and markets. You will own end‑to‑end analytics, ensuring accuracy and actionable insights that support company objectives.

The role requires 3–5 years in business analytics or development, with experience in managing direct reports, and a strong command of Power BI and Python.

Qualifications

• Bachelor's degree in business/administration/finance or related field.
• 3–5 years of experience in business analytics or business development.
• Experience in managing direct reports is a plus.
• Advanced user of Microsoft Office.
• Fluent in English.
• Knowledge of Power BI and Python is desirable.

Responsibilities

• Analyze and interpret market data to identify opportunities and inform strategy.
• Prepare and analyze Nielsen and third‑party data for trends and performance.
• Create depletion/shipment/inventory analyses and support sales forecasting.
• Evaluate product performance and pricing to optimize margins.
• Review monthly P&L components and propose efficiency improvements.
• Support regional and country objectives with data‑driven insights.
• Collaborate with department heads to maximize output.

Skills

Business analytics

Business development

Managing direct reports

English fluency

Power BI

Education

Bachelor's degree in Business/Management/Finance

Tools

Microsoft Office

Python

Job description

About Monster Energy

Forget about blending in. That's not our style. We're the risk-takers, the trailblazers, the game-changers. We're not perfect, and we don't pretend to be. We're raw, unfiltered, and a bit unconventional. But our drive is unrivaled, just like our athletes. The power is in your hands to define what success looks like and where you want to take your career. It's not just about what we do, but about who we become along the way. We are much more than a brand here. We are a way of life, a mindset. Join us.

About Monster Energy

Forget about blending in. That's not our style. We're the risk-takers, the trailblazers, the game-changers. We're not perfect, and we don't pretend to be. We're raw, unfiltered, and a bit unconventional. But our drive is unrivaled, just like our athletes. The power is in your hands to define what success looks like and where you want to take your career. It's not just about what we do, but about who we become along the way. We are much more than a brand here. We are a way of life, a mindset. Join us.

A Day In The Life

As Business Development Manager, you will fuel the execution of bold long‑term strategic and tactical sales and distribution initiatives that power the brand portfolio and directly advance company objectives. You’ll own regional business analytics end‑to‑end, ensuring data accuracy, consistency, and insight that drives smarter decisions. By commanding monthly financials and sales performance reporting across distributors, bottlers, and key chains, you’ll identify efficiency gaps, unlock growth opportunities, and accelerate continuous improvement across the market.

The Impact You'll Make

• Provide analysis and interpretation of internal/external international market data and highlight any underlying trends to identify new market opportunities and recommend strategies to increase the organization’s profitability. Prepare special reports for management as requested.
• Prepare detailed analysis of Nielsen and other 3rd party data for trends, insights, etc. Prepare the monthly volume summary by comparing sales by SKU, salesperson, and region against sales of the previous year and against budget. Monitor unit activities with respect to budgetary guidelines and controls and track competitive activity by region via data gathering and consolidation of results.
• Prepare comprehensive depletion/shipment/inventory analysis by country, by creating and updating internal templates and calendars to monitor, track and evaluate activity and decisions. Manage and generate sales forecasts with country management teams.
• Produce detailed analysis of each Monster and competitive SKU’s to determine trends and help with assessment of performance/recommendation for future opportunities.
• Review monthly financial and sales reports to determine opportunities for improvements based on efficiency and adjustments in consumer and customer demand, as well as brand/item performance and pricing. Review and evaluate pricing of all items sold by the Company based on analysis of competition, gross margin, and PTC’s (Price to Consumer).
• Review all P&L elements and offer pro‑active measurements, ideas, and reactive solutions.
• Establish and implement best practices, including continuous improvement of a standardized process by using alternative views such as analysis models (diagrams), prototypes, or scenarios where appropriate.
• Determine scorecards for each region on a per country/bottler basis. Monitor country objectives, project margins, and evaluate where the company/country can adjust pricing.
• Identify and propose new product technology or SKU’s opportunities and updates.
• Support all functional department heads and departments to maximize the output.

Who You Are

• Prefer a Bachelor's Degree in the field of -- Business Administration, Management, Finance, or related.
• Additional Experience Desired: Between 3-5 years of experience in business analytics or business development.
• Additional Experience Desired: Between 3-5 years of experience in managing direct reports.
• Computer Skills Desired: Advance user of Microsoft Office
• Preferred Certifications: Fluent in English
• Additional Knowledge or Skills to be Successful in this role: Power BI, business management tools, Ex: Python

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