B2B Customer Advocacy & Reviews Manager

Roca Alliances; Medellín; On-site; COP 90,000,000 - 150,000,000; Full time

Benefits offered by this job

Private health insurance

Permanent contract with full benefits

Job summary

Roca Alliances is seeking a Customer Marketing Manager to turn customers into advocates and drive reviews on Google, G2 and other platforms. You will design and run strategies that amplify the brand and reward customers for sharing their experiences.

You will develop customer communications, manage events and sponsorships, and collaborate with global stakeholders to ensure consistent messaging across the customer journey. Advanced English is required.

Qualifications

• 3–5+ years in customer marketing or B2B marketing.
• Proven ability to manage customer programs and communications.
• Track record in B2B email marketing campaigns.
• Experience with HubSpot, Salesforce, and G2.
• Strong PM, communication, and data-driven mindset.

Responsibilities

• Design and execute strategies to boost customer enthusiasm and brand reputation.
• Develop and run customer communication strategies, including B2B emails.
• Maintain consistent messaging across the customer journey with cross-functional teams.
• Plan and execute customer events.
• Manage sponsorship opportunities for customer and industry events.
• Own and optimize customer review strategy and campaigns.
• Identify customer advocates and case studies with cross-functional teams.
• Track program performance and report results.

Skills

Customer marketing

Campaign management

Email marketing

B2B marketing

Project management

Communication

Analytical mindset

Stakeholder collaboration

Advanced English

Tools

HubSpot

Salesforce

G2

Job description

Roca Alliances is seeking a Customer Marketing Manager to turn customers into advocates and drive reviews on Google, G2 and other platforms. You will design and run strategies that amplify the brand and reward customers for sharing their experiences.

You will develop customer communications, manage events and sponsorships, and collaborate with global stakeholders to ensure consistent messaging across the customer journey. Advanced English is required.