Remote Performance Creative Lead for DTC Ecommerce

Tidal; Santiago; A distancia; CLP 29.470.000 - 41.257.000; Jornada completa

Descripción de la vacante

Tidal is hiring a Creative Growth Director for a growing food and beverage ecommerce brand. This remote, independent contractor role focuses on turning raw content into high-performing creatives and scaling paid media, with a strong emphasis on AI-enabled execution and data-driven optimization.

You will work with the founder and internal teams to build a content pipeline, produce compelling creatives, and iterate based on performance.

Formación

• 3+ years in creative design, performance creative, or paid social.
• Strong experience with Meta/Facebook and Instagram ads for ecommerce/CPG brands.
• Solid understanding of hooks, angles, messaging, and UGC performance.
• Experience repurposing existing assets into multiple ad concepts.
• Proficient with Meta Ads Manager for uploading and launching ads.
• Hands-on with Canva and basic video editing tools (CapCut/Premiere Pro).
• Strong written and verbal English communication; proactive in a fast-growth setting.

Responsabilidades

• Develop creative strategy and testing plans across hooks, formats, messages, offers, and styles.
• Coordinate creator-content pipeline and organize a reusable content library.
• Produce performance creatives from raw footage and community content; edit, resize, and create variations.
• Use AI tools to increase output; experiment with editing, copy, transcription, and workflow automation.
• Load and manage creative tests in paid-media platforms; connect decisions to acquisition results.
• Analyze performance to guide iterations and identify profitable creatives.
• Ensure alignment between ads and landing pages and offers.
• Collaborate with founder, customer support, and community manager.

Conocimientos

Creative design

Paid social

Creative strategy

English communication

Video editing

Herramientas

Canva

CapCut

Premiere Pro

Descript

Shopify

Replo

Google Sheets

Google Docs

Meta Ads Manager

Claude/ChatGPT

Descripción del empleo

Tidal is hiring a Creative Growth Director for a growing food and beverage ecommerce brand. This remote, independent contractor role focuses on turning raw content into high-performing creatives and scaling paid media, with a strong emphasis on AI-enabled execution and data-driven optimization.

You will work with the founder and internal teams to build a content pipeline, produce compelling creatives, and iterate based on performance.