Marketing Specialist

Jostens; Santiago; Híbrido; CLP 12.000.000 - 18.000.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Weekly Payment

Two-way transportation

Law Benefits

Medical Insurance

Pharmacy and Optic Center

Internal Cooperative

Referral Program

Descripción de la vacante

Jostens is seeking a Marketing professional to support the leadership of the marketing team and execute initiatives that drive growth. You will coordinate plans, manage digital channels, and create compelling collateral to align with brand guidelines.

Hybrid work after three months on-site, with a schedule from 08:00 AM to 05:30 PM, Monday to Friday. This role emphasizes collaboration, data-driven decisions, and cross-functional communication to achieve buy rate and revenue targets.

Formación

• BA/BS degree or equivalent combination of education and experience.
• 1–2 years of professional marketing experience.
• Strong understanding of traditional and digital marketing and market research methods.
• Experience in collateral development, marketing communications and overseeing digital channels (web/ecommerce, email, paid search, paid advertising, SEO/SEM, social and SMS)
• Excellent communication and interpersonal skills with ability to work with all levels of the organization.

Responsabilidades

• Manage execution and coordination of marketing plans to reach growth targets.
• Develop, implement and track digital marketing initiatives across channels (email, paid media, social, SMS, ecommerce).
• Create marketing materials and ensure brand guidelines are met.
• Support outbound/inbound marketing activities and events.

Conocimientos

Advanced English

Marketing experience

Digital marketing channels

Communication skills

Prioritization under pressure

Educación

BA/BS degree or equivalent

Herramientas

Salesforce

Descripción del empleo

• Educators — Start your school's Class Ring tradition with JostensLearn More
• Educators — Let Jostens give your school a great grad experienceLearn More
• Educators — Create your school's yearbook with JostensLearn More

Working Model

Hybrid after 3 months on-site

Schedule: 08:00 AM - 05:30 PM Mon - Fri

GENERAL DESCRIPTION OR PURPOSE OF JOB

This role supports the leader of a marketing team, completes assigned initiatives, and supports defined marketing strategies and tactical plans. This includes executing go-to-market activities that support organizational goals such as driving buy rate and growth.

Incumbents work with the direction and guidance of a Marketing Manager or similar position to manage and complete all activities and deliverables for assigned projects.

RESPONSIBILITIES / ESSENTIAL FUNCTIONS

• Manage execution and coordination of marketing plans to reach growth targets
• Develop, implement and track business specific digital marketing initiatives, such as email, paid media, social, SMS, and JCOM/ecommerce.
• Develop and create marketing materials, such as sales and product collateral, and ensure brand guidelines are met
• Assist in outbound or inbound marketing activities by demonstrating expertise in various areas (content development and optimization, advertising, physical / virtual events, etc.)

Data / Analytics Tracking

• Manage and update the marketing performance dashboard to monitor identified key KPI’s for the business & report findings
• Partner with analytics counterparts to analyze and report on the performance and efficiency of campaigns using Salesforce Reports
• Assist in analyzing marketing data (campaign results, conversion rates, traffic etc.) to help shape future marketing strategies
• Understand the needs from the reps to support their account growth (Buy Rate improvements, Net Account growth, Unit Sales, Gross Revenue, and EBITDA) by establishing relationships with the reps and an ongoing cadence of communication.
• Develop needed collateral, visual merchandising, digital and in-school event support for key rep events.
• Implement ways to help the reps evolve local marketing and grow local revenue through corporate marketing support

Required

• Advanced English
• BA/BS degree or equivalent combination of education and experience
• 1-2 years’ professional marketing experience
• Thorough understanding of marketing elements (including traditional and digital marketing) and market research methods
• Experience in collateral development, marketing communications and overseeing digital channels (including web/ecommerce, print, email, paid search, paid advertising, SEO/SEM, social and SMS)
• Strong communication and interpersonal skills with ability to work effectively with all levels of the organization
• Willingness to learn, demonstrate creativity, and excel in a changing (and fast-paced) environment
• Proven ability to independently manage multiple priorities in a fast paced and deadline driven environment.

Preferred

• Social marketing experience
• Skilled in writing and editing content with an attention to detail
• Understanding of data / analytics
• Strong analytical skills
• Strong written and verbal communication skills
• Excellent attention to detail
• Excellent organization skills with ability to manage multiple priorities/tasks effectively

Other Benefits

• Weekly Payment
• 2 way free transportation
• Law Benefits
• Complementary Medical Insurance
• Pharmacy and Optic Center benefits
• Internal Cooperative
• Referral Program

About Jostens

Celebrating 125+ years of business, Jostens has been a part of local communities, working with K-12 schools, colleges and universities, teams, and affiliation groups. Representatives from Jostens touch thousands of schools and groups every day, working to make a difference with products and services that recognize accomplishments and help people tell their stories. These products, along with resources for educators, yearbook curriculum and services to help motivate and inspire like Jostens Renaissance® and Commitment to Graduate (C2G) are all designed to contribute to a positive and rewarding school experience. As a household name and leading brand in our market, we are passionate about being the most trusted partner in celebrating moments that matter. We are a mid-size company with a small company feel, allowing us to move fast and explore innovative ideas.

Jostens is an Equal Opportunity Employer and complies with applicable employment laws. EOE/M/F/Vet/Disabled are encouraged to apply. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, pregnancy, sexual orientation, gender identity, national origin, age, protected veteran status, or disability status.

Jostens provides products, programs and services that help our customers celebrate moments that matter. Our mission is Capture. Celebrate. Inspire. We extend our mission to working with our valued suppliers to partner with us to provide keepsakes designed to help consumers capture and celebrate moments that matter, and inspire them for a lifetime. The Jostens team is passionate about living and practicing our values, our Code of Conduct, and our commitment to sustainability in every interaction.

Every member of the Jostens team is accountable to customers and suppliers to act with integrity and responsibility, to respect and recognize and to embrace change. We believe that living our values is required to earn customer loyalty and meet the expectations of all our stakeholders.

It is through our mission and values that Jostens conducts all business with respect to the customers we serve and the communities in which we work.