Technical Sales Manager – International Markets (M/F)

Approach People Recruitment; Wallis; On-site; CHF 110,000 - 160,000; Full time

Job summary

Approach People Recruitment seeks a Technical Sales Manager to drive sales of highly technical industrial equipment across international markets from Switzerland. You will build long-term customer relationships, identify opportunities and develop winning strategies while collaborating with engineering, R&D and service teams.

The role requires a technical education in mechanical/industrial engineering or automation, at least 5 years in technical B2B sales, and a strong commercial mindset.

Qualifications

• Technical education in mechanical engineering, industrial engineering, automation or a related field.
• At least 5 years of successful experience in technical B2B sales, ideally involving machinery, automation, production equipment or other complex industrial solutions.
• Strong commercial mindset with ability to understand technically sophisticated products.
• Proven ability to develop new business and manage long-term customer relationships.
• Excellent communication, negotiation and interpersonal skills.
• Autonomous, persistent and comfortable managing an international territory.
• Able to work effectively with technical and multidisciplinary teams.
• Native-level German.
• Good command of English and French.
• Additional languages would be an advantage.
• Comfortable travelling internationally on a regular basis.

Responsibilities

• Promote and sell highly technical industrial equipment to an international customer base.
• Identify and develop new business opportunities and potential customers.
• Develop and implement effective prospecting, sales and negotiation strategies.
• Manage and strengthen relationships with existing customers.
• Convert commercial opportunities into profitable and sustainable contracts.
• Develop and maintain a strong international network of customers and business partners.
• Understand customer requirements and propose appropriate technical solutions.
• Prepare technical and commercial proposals tailored to individual customer needs.
• Work closely with engineering, R&D and customer service teams throughout the sales process.
• Contribute market and customer insights to the development of new products and solutions.
• Represent the company at international trade fairs, exhibitions and industry events.
• Travel internationally approximately 30–50% of the time.

Skills

Technical sales

B2B sales

Client relationship

Negotiation

International travel

Education

Mechanical engineering

Industrial engineering

Automation

Job description

Our client is an international industrial company specialising in the design and manufacture of highly technical automated equipment and production solutions.

As part of the continued development of its international activities and in anticipation of future retirements within the team, the company is looking to recruit a Technical Sales Manager to join its Swiss-based organisation.

International travel: approximately 30–50%

Your Role:

As Technical Sales Manager, you will be responsible for developing sales of sophisticated industrial equipment across international markets while building long-term relationships with existing and prospective customers.

Your main responsibilities will include:

• Promote and sell highly technical industrial equipment to an international customer base.
• Identify and develop new business opportunities and potential customers.
• Develop and implement effective prospecting, sales and negotiation strategies.
• Manage and strengthen relationships with existing customers.
• Convert commercial opportunities into profitable and sustainable contracts.
• Develop and maintain a strong international network of customers and business partners.
• Understand customer requirements and propose appropriate technical solutions.
• Prepare technical and commercial proposals tailored to individual customer needs.
• Work closely with engineering, R&D and customer service teams throughout the sales process.
• Contribute market and customer insights to the development of new products and solutions.
• Represent the company at international trade fairs, exhibitions and industry events.
• Travel internationally approximately 30–50% of the time.

Your Profile:

• Technical education in mechanical engineering, industrial engineering, automation or a related field.
• At least 5 years of successful experience in technical B2B sales, ideally involving machinery, automation, production equipment or other complex industrial solutions.
• Strong commercial mindset combined with the ability to understand technically sophisticated products.
• Proven ability to develop new business and manage long-term customer relationships.
• Excellent communication, negotiation and interpersonal skills.
• Autonomous, persistent and comfortable managing an international territory.
• Able to work effectively with technical and multidisciplinary teams.
• Native-level German.
• Good command of English and French.
• Additional languages would be an advantage.
• Comfortable travelling internationally on a regular basis.

The Opportunity:

This is an opportunity to join an established Swiss industrial company with a strong international presence and highly specialised technology.

You will take responsibility for international markets, work closely with technical experts and customers, and play an important role in developing long-term commercial relationships worldwide.

Interested?