Responsable des ventes de secteur (h/f) - Région Berne-Mittelland, 100 %

Jobup; Bern; On-site; CHF 60,000 - 90,000; Full time

Job summary

Ricola Schweiz AG in Bern-Mittelland is seeking an Area Sales Manager to drive growth for our brands in a dynamic FMCG environment. You will independently manage your sales territory, optimize product placement with retailers, and tailor market activities to seize new opportunities.

Travel across the Bern/Mittelland region is expected as needed, and fluency in German is essential with French skills considered a bonus.

Qualifications

• Basic business training with focus on sales.
• 1–2 years of field sales experience, preferably FMCG.
• Fluency in German; good French skills are a plus.

Responsibilities

• Independently manage your sales territory and brand visibility.
• Expand customer relationships and acquire new clients strategically.
• Implement marketing activities and identify market trends effectively.
• Monitor market developments and strengthen our market position.
• Manage a diverse customer portfolio including wholesalers, retailers, and shops.
• Represent our brands at trade shows and events hosted by retail partners.
• Participate in regional and national sales events and support other regions as needed.

Skills

Field sales experience

Persuasive skills

German fluency

French skills

Education

Sales-focused business training

Job description

Join Ricola as an Area Sales Manager in Bern-Mittelland. Make a positive impact!

Tasks

• Independently manage your sales territory and brand visibility.
• Expand customer relationships and acquire new clients strategically.
• Implement marketing activities and identify market trends effectively.

Skills

• Business training with 1-2 years in field sales, preferably FMCG.
• Strong persuasive skills and a flexible, independent work style.
• Fluency in German and good French skills are a plus.

Do you want to make a difference, not just turn up to work? Then you’ve come to the right place.

Interested, from immediate or negotiable as

Area Sales Manager (m/w/d) – Region Bern-Mittelland, 100%

to be a part of Ricola?

That's what you can achieve with us.

You’ll ensure that our brands grow visibly, successfully, and sustainably in your sales territory. In this role, you’ll combine working independently in the market with the consistent implementation of our sales and marketing strategies, and you’ll actively contribute to the further development of our Swiss business.

Your mission:

• Independently managing your sales territory, you ensure that our products are optimally placed with our customers
• You strategically expand existing customer relationships and acquire new customers for our brands
• Marketing and sales activities are consistently implemented by you in the market, while you identify trends and new opportunities early on
• By monitoring market developments, you devise measures to strengthen our market position
• Your responsibilities include managing a diverse customer portfolio (wholesalers, food retail chains, department stores, kiosks, gas stations, pharmacies, and bakeries)
• At trade shows, exhibitions, and events hosted by our retail partners, you represent our brands
• You actively participate in regional and national sales events and contribute to the team
• As needed, you take on additional tasks and support other sales regions

How well-versed are you in these areas?

You enjoy being out in the field, work independently, and know how to build and nurture long-term customer relationships. You stand out thanks to your hands-on approach, flexibility, and knack for spotting sales opportunities.

To this end, you bring the following:

• Basic business training with a focus on or further education in sales
• At least 1–2 years of experience in field sales, ideally in the food or FMCG industry
• Strong persuasive skills and a creative, flexible, and independent work style
• A high degree of personal responsibility and the ability to make decisions quickly and pragmatically
• Fluency in German (C2 level); good French skills are a plus
• Willingness to travel extensively within the Bern/Mittelland Switzerland region
• Valid Category B driver’s license
• Strong IT skills and confidence using digital tools
• Residing in the Bern/Mittelland region

That’s something you can look forward to.

Together, we achieve great things – sustainably and with foresight. Join our team and embody the Ricola spirit with us. Find out more about what makes us stand out as an employer at ricola.com/opportunities.

Contact

Ricola Schweiz AG

Melanie Nogués

[phone]