Marketing ROI Insight Lead

Nestle; Vevey; Hybrid; CHF 120.000 - 180.000; Vollzeit

Benefits dieser Stelle

Flexible hybrid work

Generous holidays

Learning and development opportunities

Performance-based bonus

Healthcare contribution

Pension plan

Parental leave

Employee discounts

Zusammenfassung

The ideal candidate will turn statistics into compelling narratives, run workshops, and present recommendations to senior stakeholders in English. The role offers hybrid work, competitive benefits, and opportunities to build capabilities across brands and regions.

Qualifikationen

• Strong expertise in marketing analytics, marketing effectiveness and marketing mix modelling within a agency, advertiser or global business environment.
• Clear understanding of marketing, media, pricing and promotion models to turn complex analysis into practical business recommendations.
• Advanced presentation, spreadsheet and BI tools to create insight-led stories for senior stakeholders.
• Ability to show initiative, autonomy and deliver high‑quality outcomes in a fast-moving environment.
• Willingness to collaborate, share ideas and build trust through transparency and teamwork.
• Fluent English with ability to present insights to senior stakeholders.

Aufgaben

• Leading the translation of marketing mix modelling, statistics and analytics into simple, compelling insights that shape strategic brand and investment decisions.
• Building clear insight stories, recommendations and business cases that help local teams, zones, SBUs and brand teams improve marketing return on investment.
• Facilitating workshops and presentations with local markets, BEOs, zone marketing teams, Nespresso and global stakeholders to translate insights into action.
• Partnering with the data science team to validate modelling outputs, understand the value behind the analysis and identify opportunities to enhance the capability over time.
• Driving adoption of global marketing effectiveness solutions by partnering with markets, zones and global teams across diverse business contexts.
• Supporting capability development by creating learning content and practical guidance that help business teams use marketing effectiveness insights with confidence.

Kenntnisse

Marketing analytics

Marketing mix modelling

Stakeholder communication

Presentation skills

English fluency

Tools

Excel

Business Intelligence tools

Jobbeschreibung

The ideal candidate will turn statistics into compelling narratives, run workshops, and present recommendations to senior stakeholders in English. The role offers hybrid work, competitive benefits, and opportunities to build capabilities across brands and regions.