Brand Segment Lead

Nestlé; La Tour-de-Peilz; On-site; CHF 120,000 - 170,000; Full time

Benefits offered by this job

Flexible working options

Paid holidays beyond legal_require m

Learning and development opportunities

Performance based bonus

Healthcare contribution and pension

Parental leave and family support

Employee discounts

Job summary

Nestlé Suisse is seeking a Brand Business Lead MAGGI to build and drive the brand and portfolio strategy in the Swiss market. This internal maternity cover role offers a chance to own initiatives and collaborate with marketing, sales, supply chain, finance and communications.

You will lead a 3-person team, develop integrated plans, identify growth opportunities, and translate insights into compelling product experiences, with English plus German or French language proficiency.

Qualifications

• Bringing strong brand strategy expertise and a clear understanding of how to grow brand performance, equity, and portfolio value.
• Applying consumer and market insights to shape effective innovation, renovation, and activation strategies.
• Using commercial and financial acumen to manage brand performance, optimise investments, and translate priorities into results.
• Collaborating effectively across functions and with external partners while leading, developing, and energising a high-performing team.
• Communicating with working proficiency in English and German or English and French.
• Demonstrating courage, collaboration, speed and continuous learning.

Responsibilities

• Driving the MAGGI brand and portfolio strategy to accelerate growth, strengthen brand equity, and expand impact across the Swiss market.
• Identifying the most attractive consumer opportunities and turning insights into brand experiences that build relevance and long-term loyalty.
• Leading bold innovation and renovation initiatives that respond to consumer trends and create healthier, more compelling product experiences.
• Building integrated brand and communication plans that elevate visibility, sharpen positioning, and strengthen consistency across every touchpoint.
• Managing brand performance with a strong commercial mindset, prioritising investments to maximise value, profitability, and channel effectiveness.
• Acting as a Line Manager and member of the Swiss Food Leadership team, directly leading and developing a team of 3 people and driving the overall Food Switzerland strategy with speed, clarity, and shared ownership of business results.

Job description

Location: La Tour-De-Peilz, Switzerland

Work model: Full time

Contract type / duration: Temporary – maternity cover (6-12 months mission)

Be a force for good and grow through experiences that push you further.

In this internal opportunity at Nestlé Suisse, your mission is to build and drive the MAGGI brand and portfolio strategy to rejuvenate the brand and double its size in the Swiss market. You will make a difference by collaborating closely with teams across marketing, sales, customer development, supply chain, finance, corporate communications, eCommerce, regional brand teams, and agency partners. This is your opportunity to take ownership, grow your expertise, and make a difference at scale.

How you’ll make an impact as a Brand Business Lead MAGGI

• Driving the MAGGI brand and portfolio strategy to accelerate growth, strengthen brand equity, and expand impact across the Swiss market.
• Identifying the most attractive consumer opportunities and turning insights into brand experiences that build relevance and long-term loyalty.
• Leading bold innovation and renovation initiatives that respond to consumer trends and create healthier, more compelling product experiences.
• Building integrated brand and communication plans that elevate visibility, sharpen positioning, and strengthen consistency across every touchpoint.
• Managing brand performance with a strong commercial mindset, prioritising investments to maximise value, profitability, and channel effectiveness.
• Acting as a Line Manager and member of the Swiss Food Leadership team, directly leading and developing a team of 3 people and driving the overall Food Switzerland strategy with speed, clarity, and shared ownership of business results.

What Will Make You Successful

• Bringing strong brand strategy expertise and a clear understanding of how to grow brand performance, equity, and portfolio value.
• Applying consumer and market insights to shape effective innovation, renovation, and activation strategies.
• Using commercial and financial acumen to manage brand performance, optimise investments, and translate priorities into results.
• Collaborating effectively across functions and with external partners while leading, developing, and energising a high-performing team.
• Communicating with working proficiency in English and German or English and French.
• Demonstrating courage, collaboration, speed and continuous learning.

At Nestlé, We Care About Our People.

Our benefits are designed to support your growth and wellbeing, so you can thrive at work and in life:

• Flexible working options, including hybrid work possibilities (for office based roles)
• Paid holidays beyond legal requirements
• Learning and development opportunities to grow your career
• Performance based bonus
• Healthcare contribution and access to the Employee Assistance Program
• Strong employer contribution to your pension plan
• Generous parental leave and comprehensive family support solutions
• Attractive employee discounts across various products and services

What To Expect From Our Hiring Process

We are committed to an inclusive and respectful hiring experience and are happy to provide reasonable accommodations if needed. Our workplaces are fully accessible and supported by a strong safety culture, with modern installations and procedures to ensure a safe environment for everyone.

The hiring process typically includes a video interview with Talent Acquisition, an interview with the hiring team, and a final discussion and offer. We review applications as they are received and close the role once a strong list of relevant candidates is identified, so we encourage you to apply early. All information is treated confidentially.