Marketing Activations Project Manager

Richemont; Meyrin; Vor Ort; CHF 90.000 - 120.000; Vollzeit

Zusammenfassung

Richemont Iberia SL is seeking a Project Manager to lead global 360° marketing campaigns, from strategic briefing to Go-To-Market execution. You will coordinate cross-functional teams across regions to deliver cohesive campaigns and luxury brand assets.

The role also supports Maison initiatives such as exhibitions and boutique openings, developing dedicated assets and ensuring timely delivery within budgets. Fluency in English and French is required, with strong communication skills.

Qualifikationen

• 3-5 years of experience in integrated marketing, brand communications or campaign management.
• Strong project management skills, ownership and accountability.
• Fluent in English and French with excellent written and verbal communication.
• Advanced proficiency in Microsoft Office, especially PowerPoint and Excel.

Aufgaben

• Lead the development of global 360° ambassador and seasonal campaigns, from strategic framing through asset production and Go-To-Market toolboxes.
• Coordinate cross-functional teams across Product, Creative, Digital, Media, CRM, PR, Events, Retail, VM and Trade Marketing.
• Drive creative development and asset production with internal teams, agencies and external partners within budgets and timelines.
• Develop marketing assets for Maison initiatives, including exhibitions, events and boutique openings.
• Provide Go-To-Market readiness and support regional/local activation with strategic guidance and assets.

Kenntnisse

Project management

Stakeholder management

Strategic thinking

Creativity

Tools

Sprinklr

PowerPoint

Excel

Jobbeschreibung

YOUR MISSION

Acting as a key cross-functional lead, the Project Manager owns the development of these campaigns from strategic briefing through creative development and production to Go-To-Market, equipping regions and markets with compelling 360° campaign strategies, assets and toolboxes for impactful local activation.

The role also supports key Maison initiatives, including exhibitions, events and boutique openings, through the development of dedicated marketing and communication assets.

HOW WILL YOU MAKE AN IMPACT?

ACTIVATIONS & INTEGRATED MARKETING CAMPAIGNS

• Lead the development of global 360° ambassador and seasonal celebration campaigns, from strategic framing and creative briefing through campaign development, asset production and the delivery of comprehensive Go-To-Market toolboxes.
• Build strategic and creative briefs and orchestrate cross-functional teams, partnering with Product, Creative, Digital, Media, CRM, PR, Events, Client Experience, Retail, VM and Trade Marketing to develop cohesive campaign strategies across relevant touchpoints.
• Drive creative development and asset production with internal teams, agencies and external partners, ensuring the highest standards of brand expression while managing timelines, budgets and deliverables.
• Develop dedicated marketing and communication assets for key Maison initiatives, including exhibitions, events and boutique openings, in close collaboration with the relevant project owners and internal teams.
• Drive Go-To-Market readiness and support regional and local activation, anticipating project needs and risks, delivering clear activation frameworks and toolboxes, and providing markets with the strategic guidance and assets required for relevant and consistent local implementation.
• Measure campaign effectiveness and drive continuous improvement, consolidating market results and feedback, identifying key learnings and translating them into actionable recommendations for future campaigns.

SOCIAL MEDIA & CONTENT

• Manage the global social media editorial calendar and campaign activations, coordinating content planning and local adaptations with key markets, including China, Japan and Korea.
• Oversee day-to-day social media operations, including content publishing through Sprinklr and Community Management, ensuring consistency, responsiveness and a high-quality client experience across channels.
• Monitor social media performance and KPIs, consolidating results and identifying actionable insights to continuously optimise content and engagement.

WHAT ABOUT YOU?

• 3-5 years of experience in integrated marketing, brand communications or campaign management
• Proven experience leading the development of complex, multi-channel campaigns, involving multiple stakeholders, markets and external partners.
• Strong project management skills, ownership and accountability
• Strong understanding of integrated marketing, creative production, content, digital and social media ecosystems.
• Ability to influence, challenge and align cross-functional stakeholders without direct hierarchical authority.

• Advanced proficiency in Microsoft Office, particularly PowerPoint and Excel.
• Strong knowledge of global and local social media platforms; experience with Sprinklr is an asset.
• Fluent in English and French, with excellent written and verbal communication skills.

• Strategic thinking and problem-solving
• Creativity, agility and strong sensitivity to luxury and brand expression