Head of Brand & Creative Direction

Explore Group; Zürich; On-site; CHF 140,000 - 190,000; Full time

Benefits offered by this job

Equity

Job summary

Explore Group in Zürich is seeking a Head of Brand to own and elevate the visual identity across multiple brands. You’ll set the creative direction, produce work hands-on, and raise the overall visual standard for campaigns, packaging and experiences.

You will define a distinctive brand language, collaborate with marketing, product and leadership, and shape how customers perceive the brands across every touchpoint. Equity is part of the opportunity.

Qualifications

• 6+ years of experience across brand, visual and digital design.
• Standout portfolio demonstrating exceptional visual taste and experience building or elevating consumer brands.
• Strong understanding of brand identity, typography, composition, colour, imagery and art direction.
• Hands-on designer comfortable taking work from brief to final execution.
• Experience creating distinctive creative across multiple channels, not just product UX.
• Knowledge of Figma and modern creative tools.
• Experience developing brand systems applied across channels, teams or brands.
• Strong commercial awareness and understanding of how creative influences brand perception, engagement and conversion.

Responsibilities

• Own and evolve the visual identity across multiple brands.
• Define the creative direction and establish a distinctive visual language across digital and physical touchpoints.
• Create and execute high quality brand work across campaigns, websites, landing pages, advertising, email, packaging and marketing materials.
• Develop brand guidelines, templates and scalable creative systems for fast, high-quality output.
• Art direct photography, illustration, motion, video and external partners as needed.
• Collaborate with marketing, growth, product and leadership to ensure consistent brand expression.
• Translate brand strategy into compelling creative concepts and finished executions.
• Use customer behaviour and performance data to improve output.

Skills

Brand strategy

Visual design

Art direction

Creative leadership

Cross‑functional collaboration

Communication

Strategic thinking

Tools

Figma

Adobe Creative Suite

Job description

Explore Group in Zürich is seeking a Head of Brand to own and elevate the visual identity across multiple brands. You’ll set the creative direction, produce work hands-on, and raise the overall visual standard for campaigns, packaging and experiences.

You will define a distinctive brand language, collaborate with marketing, product and leadership, and shape how customers perceive the brands across every touchpoint. Equity is part of the opportunity.