Global Google Ads Specialist Multi-Market SEA Expert

Rado Watch Co. Ltd.; Lengnau BE; On-site; CHF 110,000 - 150,000; Full time

Job summary

Rado Watch Co. Ltd. in Switzerland seeks a hands-on SEA Specialist (Google Ads) to own the brand’s paid search across international markets. You will set strategy, build and optimise campaigns, manage budgets and contribute to the wider paid media plan.

Responsibilities include multi-market account structures, bid strategy, creative testing and collaboration with agencies, e-commerce and web teams. Fluent English is required; French/German a plus.

Qualifications

• 3–5+ years of hands-on experience managing complex, multi-market Google Ads accounts.
• Proven expertise in Google Ads including Search, Performance Max, Demand Gen, YouTube.
• Strong knowledge of product feeds, Google Merchant Center, scripts and automation.
• High proficiency in GA4, Tag Manager and data visualization tools like Looker Studio.
• Ability to connect media performance metrics to revenue and incremental business impact.
• Experience managing external agencies and coordinating with international stakeholders.
• Current Google Ads certifications (Search, Shopping, Measurement) are a strong plus.

Responsibilities

• Plan, build, launch and optimise Google Ads campaigns for HQ international accounts: Search, Performance Max, Demand Gen, YouTube and AI Max for Search.
• Design and maintain scalable multi-market account structures, feeds and audiences across 20+ subsidiaries.
• Run ongoing bid strategy, budget pacing, search term and landing page optimisation to improve incremental return.
• Conduct structured tests and document learnings for the team and markets.
• Manage external paid media agencies, briefs, check-ins and performance reviews.
• Review plans, share standards and support launches across markets.

Skills

Analytical mindset

Strategic thinking

Cross-market collaboration

Business acumen

Communication

Tools

Google Ads

GA4

Looker Studio

Google Tag Manager

Google Merchant Center

Job description

Rado Watch Co. Ltd. in Switzerland seeks a hands-on SEA Specialist (Google Ads) to own the brand’s paid search across international markets. You will set strategy, build and optimise campaigns, manage budgets and contribute to the wider paid media plan.

Responsibilities include multi-market account structures, bid strategy, creative testing and collaboration with agencies, e-commerce and web teams. Fluent English is required; French/German a plus.