SEA Specialist

Rado Uhren AG

Lengnau BE

On-site

CHF 110,000 - 160,000

Full time

5 days ago

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Benefits offered by this job

Flexible 40‑hours work week

Healthcare costs support

On-site canteen

Development plans

Free parking

Job summary

Rado Uhren AG is seeking a hands-on SEA Specialist to own Google Ads activity across international markets. You will set paid search strategy, build and optimise campaigns, and manage budgets across 20+ subsidiaries.

You will analyse performance with GA4 and Looker Studio, collaborate with marketing, e-commerce and creative teams, and stay ahead of Google Ads developments to drive incremental business impact.

Qualifications

3-5+ years of hands-on experience managing multi-market Google Ads accounts.
Proven expertise in Google Ads platforms: Search, Performance, Demand Gen, YouTube.
Strong knowledge of product feeds and automation tools.
High proficiency in GA4 and data visualization tools, e.g., Looker Studio.
Ability to link media metrics to revenue and business impact.

Responsibilities

Plan, build, launch and optimise Google Ads campaigns across markets.
Design scalable multi-market account structures and assets.
Manage budgets and bid strategies for multiple markets and product lines.
Collaborate with agencies and internal teams; analyse performance and share insights.

Skills

Analytical mindset

Ownership

Stakeholder management

Strong communication

Tools

Google Ads

GA4

Google Tag Manager

Looker Studio

Google Merchant Center

Job description

This job posting was published here directly by one of our clients. The State Secretariat for Economic Affairs has no control over its content or quality.

SEA Specialist

Rado Uhren AG Vacant since : 22.10.2026 2543 Lengnau BE (BE) 100% By agreement Permanent

The company

As «Master of Materials», Rado has achieved a pioneering role in the watch industry. Material competence, innovative design and modern watchmaking art characterize our brand and ensure that we are always one step ahead of the competition. These characteristics give the Rado watches their incomparable appeal and character - Feel the Rado difference!

We are looking for a hands‑on, highly analytical SEA Specialist (Google Ads) to own Rado's Google Ads activity across our international markets as the brand's in-house paid search expert. (On site)

Description

You will help set the paid search strategy, build and optimise campaigns, manage budgets across markets and contribute to the wider paid media strategy.

Key Responsibilities

Hands-on Account Management

Plan, build, launch and optimise Google Ads campaigns for our HQ international accounts: Search, Performance (including Store Goals), Demand Gen, YouTube and AI for Search.
Design and maintain scalable multi-market account structures, naming conventions, feeds and audiences across 20+ subsidiaries.
Run ongoing bid strategy, budget pacing, search term, asset and landing page optimisation to improve incremental return, not just ROAS.
Conduct structured tests (bidding, creative, audiences, formats) and document learnings for the team and markets.

Agency Steering & Market Guidance

Manage external paid media agencies through briefs, regular check-ins, performance reviews, audits and accountability to agreed benchmarks.
Act as the Google Ads reference for local markets and their agencies, reviewing plans, sharing standards and best practices, and supporting launches.
Manage the paid search budget across campaigns, markets and product lines, ensuring effective budget pacing.

Measurement & Collaboration

Analyse performance in Google Ads, GA4 and reporting tools, delivering actionable insights to the team, markets and leadership.
Collaborate with creative partners, e-commerce and web teams to develop high‑converting assets, ad copy and landing pages.
Stay ahead of Google Ads, AI bidding and automation developments and integrate relevant innovations.
Contribute to the overall channel‑mix strategy, understanding how search interacts with social, programmatic, organic, CRM and retail, and challenge decisions based on business outcomes rather than channel KPIs alone.

Profile

Rigorous, structured and curious, with a hands‑on and analytical mindset.
Comfortable taking ownership of results in a small team with a large international scope.
Strong business acumen and understanding of the wider marketing and commercial ecosystem, including brand, e‑commerce, retail and CRM.
Able to think strategically and make recommendations based on overall business objectives.
Strong communication skills, with the ability to translate complex technical information into clear, actionable insights.
Comfortable collaborating with stakeholders across different markets and cultures.
Interest in luxury, design or watches is a plus.

Professional requirements

3-5+ years of hands‑on experience managing complex, multi‑market Google Ads accounts, either brand or agency side.
Proven expertise in Google Ads, including Search, Performance , Demand Gen, YouTube and value‑based bidding.
Strong knowledge of product feeds, Google Merchant Center, scripts, rules and automation.
High proficiency in Google Analytics 4 (GA4), Google Tag Manager and data visualisation tools such as Looker Studio.
Ability to connect media performance metrics to revenue and incremental business impact.
Experience managing external agencies and coordinating with international stakeholders.
Experience in programmatic advertising is an advantage.
Current Google Ads certifications (Search, Shopping, Measurement) are a strong plus.

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