Global Google Ads Specialist for Luxury Brand

The Swatch Group SA; Lengnau; On-site; CHF 90,000 - 130,000; Full time

Benefits offered by this job

Flexible 40-hours work week

Participation to the healthcare 보험?

Subsidised on‑site canteen

Interesting development plans

Free parking

Job summary

Rado Watch Co. Ltd. is seeking a hands-on SEA Specialist (Google Ads) to own the brand's paid search across international markets from its Lengnau HQ.

You will help set the paid search strategy, build and optimise campaigns, manage budgets and collaborate with agencies and internal teams. Ideal candidates bring 3–5+ years managing complex multi-market Google Ads accounts, deep GA4/Looker Studio skills, and a strategic mindset to drive incremental revenue beyond ROAS.

Qualifications

• 3–5+ years managing multi-market Google Ads accounts.
• Expertise in Google Ads: Search, Performance Max, Demand Gen, YouTube.
• Strong knowledge of product feeds, Merchant Center, scripts, rules and automation.
• Proficiency in GA4, GTM, and data visualization (Looker Studio).
• Ability to connect media performance metrics to revenue and incremental impact.
• Experience managing external agencies and coordinating with international stakeholders.
• Programmatic advertising experience is a plus.
• Current Google Ads certifications (Search, Shopping, Measurement) are a strong plus.

Responsibilities

• Plan, build, launch and optimise Google Ads campaigns across HQ international accounts.
• Design scalable multi-market account structures, feeds and audiences across 20+ subsidiaries.
• Run ongoing bid strategy, budget pacing, search term, asset and landing page optimisation.
• Conduct structured tests (bidding, creative, audiences, formats) and document learnings for the team and markets.
• Manage external paid media agencies through briefs, regular check-ins, performance reviews, audits.

Skills

Analytics mindset

Hands-on

Structured

Communication

Business acumen

Tools

Google Ads

GA4

Looker Studio

Google Tag Manager

Merchant Center

Job description

Rado Watch Co. Ltd. is seeking a hands-on SEA Specialist (Google Ads) to own the brand's paid search across international markets from its Lengnau HQ.

You will help set the paid search strategy, build and optimise campaigns, manage budgets and collaborate with agencies and internal teams. Ideal candidates bring 3–5+ years managing complex multi-market Google Ads accounts, deep GA4/Looker Studio skills, and a strategic mindset to drive incremental revenue beyond ROAS.