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Who We Are

Babylist is the trusted platform for millions of growing families. For over a decade, Babylist has been the technology solution for expecting parents and the community that supports them, expanding from baby registry into a full-service platform that helps parents make decisions with confidence, stay connected, and build happy and healthy families. Every year Babylist helps over 9M people make purchases through its registry, app, ecommerce shop, and comprehensive product guides. The Babylist ecosystem now includes Babylist Health, which provides access to products and services including insurance-covered breast pumps, Expectful, a new voice in health and wellness for pre-pregnancy through postpartum care, and The Push, a branded content studio that works with the biggest companies in the baby space. With over 59M monthly pageviews and 1.2M TikTok followers, Babylist is a generational brand leading the $88 billion baby product industry. To learn about Babylist’s registry options, editorial content, and more, visit www.babylist.com

Our Ways of Working

Babylist thrives as a remote-first company, with HQ team members located across the U.S. and Canada. We meet in person twice a year—once as a company and once by department to strengthen the relationships that power our work. We show up consistently, stay purpose-driven, and achieve results —together, from anywhere.

Our Tech Stack

• Ruby on Rails
• AWS
• Sidekiq
• MySQL
• Redis
• React
• Native iOS and Android

What the Role Is

Babylist is looking for a Full Stack Engineer to join our Babylist Media and Marketing team. This person will work on the most critical initiatives for Babylist’s corporate marketing initiatives on our path to becoming the specialty retailer in baby commerce. You’ll work with expert technical leads and software engineers to work on programs in advertising partnerships and customer life cycle. This person will collaborate closely with Product, Design, and other teams to execute these key initiatives.

Who You Are

• A high-performing engineer with 6+ years of experience delivering end to end solutions that drive business growth
• You thrive in a quickly growing environment and are excited to lead business critical projects to unlock new capabilities
• You have experience testing, monitoring and running a production software system and are focused on continuing to grow your skills
• You are a talented programmer with React and Ruby on Rails experience and are excited about further developing your craft and quality of work
• You have a passion for identifying gaps in team processes or execution and love driving impactful improvements
• Past experience in e-commerce or consumer growth marketing is a plus but not required

How You Will Make An Impact

• Work closely with product owners to design, implement and deploy systems to support and scale our shop experiences, including enhancing search and discovery, PLP, PDP, cart and checkout.
• Provide thought leadership around process, tooling, systems, and software architecture. We benefit by more knowledge and learning how others solve problems. You will feel excited to bring in new ways of solving problems
• Improve and help maintain existing systems. Friction in the development process slows us down and has a large opportunity cost. We see value in taking time to create maintainable systems and remove hurdles from the development process
• Working in a close, supportive team solving real world problems and making decisions
• Mentoring other team members through design and architecture planning, code reviews, and knowledge sharing sessions

Why You Will Love Working At Babylist

• We invest in the infrastructure you’ll need to be supported and successful: tools, opportunities to connect with colleagues, and a stipend to help you set up your office
• We build products that have a positive impact on millions of people’s lives
• We work at a sustainable pace which means work/life balance is a real thing here
• We believe technology and data can solve hard problems
• We believe in exceptional management
• We offer competitive pay and meaningful opportunities for career advancement
• We have great benefits like company paid medical, dental, and vision and a generous paid parental leave policy
• We care about employee wellbeing with perks for physical, mental and emotional health, parenting, childcare, and financial planning

Babylist takes a market-based approach to pay, and pay may vary depending on your location. Your actual base salary will depend on factors such as your skills, qualifications, experience, and work location.

The estimated pay range for this role is CAD $135,250.00 - $168,282.00

In addition, Babylist offers equity, bonus, and benefits, including company paid health, dental and vision insurance, flexible spending account, and paid leave (including PTO and parental leave) in accordance with our applicable plans and policies.

SMS Consent: As part of our hiring process, Babylist may offer the option to receive text message updates about your application and interview scheduling. You will have the opportunity to opt in or out of SMS communications later in the application process. Choosing not to receive SMS messages will not affect your application status, and communication will continue via email or phone. Message and Data Rates may apply. You can STOP messaging by sending STOP and get more help by sending HELP. To view our Privacy Policy, please visit https://www.babylist.com/privacy.

IMPORTANT NOTICE: Our company takes the security and privacy of job applicants very seriously. We will never ask for payment, bank details, or personal financial information as part of the application process. All of our legitimate job postings can be found on our official career site. Please be cautious of job offers that come from non-company email addresses (@babylist.com), instant messaging platforms or unsolicited calls.