VP of Sales, Multifamily (Remote, Calgary)

Blacksmith Agency LLC; Calgary; Remote; CAD 252,000 - 420,000; Full time

Job summary

Blacksmith Agency is an AI-first digital agency serving multifamily owners and property management groups with large portfolios. As VP of Sales for Multifamily, you own the largest multi-location deals—from first meeting to signed contract—and one win can unlock expansion across locations and services.

You will close long, multi-stakeholder deals with owners, regional operators, and marketing leaders, with inbound support and a strategic, client-focused approach.

Qualifications

• Record of closing $1M+ annually on large, multi-location or enterprise accounts.
• Experience selling to multifamily groups or similar multi-location buyers.
• Long, consultative sales cycles with multiple decision-makers.
• Prefer closing business over people management.

Responsibilities

• Own the full cycle on large deals: discovery, proposal, negotiation and close, 3–12 months.
• Engage with owners, regional operators and marketing leaders at the table.
• Drive expansion to more locations and services after a deal signs.
• Collaborate with strategists and leadership on high-impact proposals.

Skills

Proven closing skills

Strategic account management

Multi-location sales

Independent contributor

Job description

Blacksmith Agency

Sales

Full time

Remote (USA or Canada)

No direct reports. This is an individual contributor seat going after strategic, multi-location multifamily accounts: large groups you open and close yourself.

About The Role

Blacksmith Agency is an AI-first digital agency running websites, SEO and paid media for multifamily owners and property management groups running large portfolios. As VP of Sales for Multifamily, you own our largest multi-location multifamily deals, from the first meeting with ownership to the signed contract. One win covers many locations, so each deal is large, multi-stakeholder and worth the work. Our sales development team and inbound put qualified meetings with these groups on your calendar, so your time goes to closing.

The seat

• $2M annual quota, carried on a small number of large accounts.
• Leads fed to you: meetings with multifamily owners and property management groups running large portfolios, booked by our sales development team or inbound.
• No management. No team to build, hire or run.
• Strategic accounts: multifamily portfolios with many locations, where one signed deal covers the whole group and opens the next.

What You Will Own

• The full cycle on large deals: discovery, proposal, negotiation and close, over 3 to 12 months.
• Deals with owners, regional operators and marketing leaders all at the table.
• Expansion: more locations and more services once a group signs.
• Proposals built with our strategists and leadership for the deals that matter most.

What You Bring

• A record of closing $1M+ a year on large, multi-location or enterprise accounts.
• Selling into multifamily groups, or marketing and agency services to similar multi-location buyers.
• Long, consultative cycles with several decision makers. If your background is high-volume, single-location or one-call transactional sales, this is a different job.
• You would rather close business than manage people.