Vice President, Global Sales Enablement

Dayforce; Canada; Remote; CAD 80,000 - 150,000; Full time

Job summary

An established industry player is seeking a transformative VP of Sales Enablement to enhance sales effectiveness in a competitive landscape. This pivotal role involves architecting a comprehensive enablement strategy that accelerates productivity and drives sustainable revenue growth. You'll lead tailored approaches for Mid-Market and Enterprise sales, ensuring alignment across global markets while respecting regional nuances. This position offers the opportunity to make a significant impact within a dynamic environment that values diversity and encourages personal and professional growth. Join a company committed to making work life better for everyone.

Benefits

Comprehensive wellness initiatives

Excellent time away from work programs

Competitive pay and benefits

Volunteer days

Charity opportunities through Dayforce Cares

Qualifications

• 12+ years leading Sales Enablement teams in B2B SaaS.
• Strong analytical skills to measure enablement impact.

Responsibilities

• Develop and implement a comprehensive sales enablement strategy.
• Optimize seller onboarding and time to ramp for new hires.

Skills

Sales Enablement

B2B SaaS

HCM market knowledge

Analytical skills

Communication skills

Team leadership

Change management

Sales training methodologies

Job description

Posted Friday, March 14, 2025 at 4:00 AM | Expires Friday, May 2, 2025 at 3:59 AM

Dayforce is a global human capital management (HCM) company headquartered in Toronto, Ontario, and Minneapolis, Minnesota, with operations across North America, Europe, Middle East, Africa (EMEA), and the Asia Pacific Japan (APJ) region.

Our award-winning Cloud HCM platform offers a unified solution database and continuous calculation engine, driving efficiency, productivity and compliance for the global workforce.

Our brand promise - Makes Work Life Better TM - Reflects our commitment to employees, customers, partners and communities globally.

Location: Work is what you do, not where you go. For this role, we are open to remote work located anywhere within the United States or Canada.

About the opportunity

We are seeking a transformative and results-driven VP of Sales Enablement to elevate sales effectiveness across the competitive HCM technology landscape. Reporting directly to the Head of Revenue Operations, you will architect and implement a comprehensive enablement strategy that accelerates rep productivity, significantly reduces ramp time, and drives sustainable revenue growth.

At Dayforce, you'll lead enablement across our distinct sales motions, each requiring tailored approaches: Mid-Market and Enterprise. Your strategy will also address the unique requirements of our expanding EMEA and APJ markets, ensuring global alignment while respecting regional nuances.

What you will get to do

1. Sales Enablement Strategy Development
   • Collaborate with executive leadership to design and implement a holistic enablement strategy that addresses:
   • Onboarding and time-to-productivity
   • Develop a cohesive, persona-driven messaging framework
   • Identify & close gaps in seller & leadership capabilities
2. Optimize Seller Onboarding and Time to Ramp
   • Develop a structured, role-specific onboarding program that:
   • Optimizes time-to-ramp for new Account Executives
   • Offers managers real-time visibility and data-driven reinforcement tools for coaching
   • Define and track KPI targets for new hire performance, including key outputs such as:
   • Deal Creation, Close Rate and ASP
   • Time to first opportunity
   • Early pipeline generation metrics & conversion rates (Lead to Deal, Deal to close)
3. Sales Methodology and Skill Development
   • Design, Align, Implement, and Reinforce a sales methodology tailored to Dayforce’s sales motions and value proposition
   • Create advanced competency workshops focusing on topics such as:
   • Complex discovery techniques
   • Multi-threading enterprise accounts
   • Strategic deal navigation
   • Competitive positioning in the HCM market
   • Conduct bi-annual skill assessments to identify and address capability gaps
4. Messaging and Content Strategy
   • Collaborate closely with Product Marketing to develop a comprehensive, persona-specific messaging framework
   • Create tools and playbooks that integrate messaging into each stage of the sales process
   • Launch internal workshops to ensure Dayforce’s GTM teams are ready to capitalize on new product releases and changes
   • Implement best in class technology automation to help & coach sellers in real time
   • Create and launch a GTM Leadership Competency Framework
   • Coaching effectiveness
   • Performance management
   • Change leadership
   • Strategic alignment
   • Integrate leadership competencies into talent acquisition and performance management processes

Skills and experience we value

• 12+ years’ experience leading strong and dynamic Sales Enablement teams, preferably in Mid-Market or Enterprise B2B SaaS
• The leader must be versed in the HCM market and have a clear understanding of the HCM tech stack, and industry players
• Proven track record of designing and creating alignment and implementing comprehensive enablement strategies
• Passion for leading people, including the ability to work with diverse skill sets; and proven success building, coaching and developing high-performing teams.
• Strong analytical skills with the ability to measure and communicate enablement impact
• Exceptional communication and cross-functional collaboration skills
• Experience in scaling enablement programs during high-growth periods
• Certification in sales training methodologies (ie, Force Management)
• Background in organizational development and change management
• Technical understanding of HCM software and enterprise sales cycles

What’s in it for you

Dayforce is fueled by the diversity of our talented employees. We are an equal opportunity employer and consider and embrace ALL individuals and what makes them unique. We believe our employees should be happy and healthy, with peace of mind and a sense of fulfillment.

We encourage individuals to apply based on their passions.

Dayforce encourages personal and professional growth. We offer excellent time away from work programs, comprehensive wellness initiatives and recognition through competitive pay and benefits.

With a commitment to community impact, including volunteer days and our charity, Dayforce Cares we provide opportunities for you to thrive both in your career and personal life. Our focus is not just on your job but on supporting you to be the best version of yourself.

About the Salary Ranges

Please note that the salary range mentioned in this job description should serve simply as a guide. The final compensation offered may vary based on a variety of factors, including bonuses and/or incentives, or a candidate’s experience, skills, and location. Our company is committed to providing a fair, equitable, and competitive package that reflects the value an individual brings to the organization.