Strategist: Culture‑Driven Brand & Experience Strategy

Lever, Inc.; Vancouver; Hybrid; CAD 70,000 - 80,000; Full time

Benefits offered by this job

Office dogs

Unlimited coffee & snacks

Flexible time off

Office lunches

Branded swag

Learning opportunities

Job summary

Thinkingbox is seeking a curious Strategist to shape brand, digital and experiential strategies across diverse client briefs. You will work with creative, account and tech teams to translate insights into compelling strategic directions and client-ready narratives.

You will lead research, craft briefs and present strategy with confidence, while collaborating across disciplines and staying close to culture and platforms that matter to brands.

Qualifications

• 3–5 years in strategy, advertising or related field.
• Experience turning briefs into recommendations.
• Strong research and synthesis skills.
• Understanding of audiences, culture and consumer behaviour.
• Excellent written and verbal communication.
• Ability to work independently while collaborating with others.

Responsibilities

• Develop brand, campaign, digital, experiential and integrated strategies across client briefs.
• Take ownership of strategic workstreams from research through to recommendations and final presentations.
• Conduct and synthesize audience, cultural, category, competitor and trend research.
• Turn research, data and observations into clear insights and actionable opportunities.
• Identify audience tension or cultural opportunities to unlock strong creative thinking.
• Develop creative briefs, strategic narratives, presentations and POVs.
• Partner with creative teams to ensure strategies translate into compelling ideas.
• Collaborate across creative, account, media, production, UX, technology and social teams.

Skills

Strategy development

Research & synthesis

Audience insights

Storytelling

Cross-functional collaboration

Presentation skills

Attention to detail

Tools

Google Trends

Job description

Thinkingbox is seeking a curious Strategist to shape brand, digital and experiential strategies across diverse client briefs. You will work with creative, account and tech teams to translate insights into compelling strategic directions and client-ready narratives.

You will lead research, craft briefs and present strategy with confidence, while collaborating across disciplines and staying close to culture and platforms that matter to brands.