SSG/Layer7

SmartRecruiters, Inc.; Brampton; On-site; CAD 45,000 - 65,000; Full time

Job summary

SmartRecruiters, Inc. is seeking an email marketing professional to own end-to-end e-commerce and marketing email campaigns, collaborating with clients and internal teams to drive growth. The role emphasizes best practices, requirements gathering, and data-driven decision making.

Focus areas include Marketo campaign management, testing, and optimization, with a strong emphasis on analytics, independence, and teamwork to deliver measurable results.

Qualifications

• Ability to drive end-to-end e-commerce and marketing email campaigns.
• Excellent requirement gathering and analytical skills.
• Highly analytical/data minded with the ability to convert performance insights into actionable decisions.

Responsibilities

• Ability to drive end-to-end e-commerce and marketing email campaigns
• Strong interpersonal skills to handle discussions with Clients and other teams like internal marketing team, analytics and product team
• Deep understanding of best practices and proven track record of launching successful email programs
• Excellent requirement gathering and analytical skills
• Day to day self-management of commitments and priorities
• Ability to work both independently and as part of a team
• Highly analytical/data minded with the ability to convert performance insights into actionable decisions
• "Responsible for producing standards-based, semantic markup and coding for responsive web design and email-blasts."
• Staging, testing, and deploying campaigns in Marketo.
• Resourceful self-starter/problem solver
• Continually optimize email performance through iterative testing
• Continually reassess strategies to drive profitable growth and contribute to a roadmap of initiatives to enable the defined strategic objectives
• Run ad hoc analyses and collaborate with analytics and product team to optimize performance
• All your information will be kept confidential according to EEO guidelines.

Job description

Job Description

• Ability to drive end-to-end e-commerce and marketing email campaigns
• Strong interpersonal skills to handle discussions with Clients and other teams like internal marketing team, analytics and product team
• Deep understanding of best practices and proven track record of launching successful email programs
• Excellent requirement gathering and analytical skills
• Day to day self-management of commitments and priorities
• Ability to work both independently and as part of a team
• Highly analytical/data minded with the ability to convert performance insights into actionable decisions
• \"Responsible for producing standards-based, semantic markup and coding for responsive web design and email-blasts.\"
• Staging, testing, and deploying campaigns in Marketo.
• Resourceful self-starter/problem solver
• Continually optimize email performance through iterative testing
• Continually reassess strategies to drive profitable growth and contribute to a roadmap of initiatives to enable the defined strategic objectives
• Run ad hoc analyses and collaborate with analytics and product team to optimize performance

All your information will be kept confidential according to EEO guidelines.