Specialist, Deployment

McDonald's; Toronto; On-site; CAD 50,000 - 75,000; Full time

Job summary

A leading company in the food and beverage sector is hiring a Specialist, Deployment to manage menu programming deployments across Canada. This role involves collaboration with cross-functional teams and executing marketing campaigns using advanced CRM tools within a fast-paced environment.

Qualifications

• Post-secondary education or restaurant experience with menu maintenance preferred.
• Strong organizational skills and attention to detail essential.
• Bilingual candidates are preferred.

Responsibilities

• Deploy menu programming for restaurant POS systems.
• Manage marketing campaign tools and ensure compliance with regulations.
• Act as third level support for menu-related issues.

Skills

PC skills

Analytical thinking

Organizational skills

Communication skills

Interpersonal skills

Education

Post-secondary education

Tools

Microsoft Office

Job description

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The RFM and CRM Specialist will be responsible for deploying all menu key programming for restaurant POS systems across Canada and campaigns within the Digital CRM Program. You will contribute to a fast-paced and high priority team within the Canada Technology function to support innovative and business-as-usual activities. You will be partnering with key cross-functional team members from Marketing, Operations, Supply Chain, Insights, Technology and agencies teams to ensure we have the right campaigns deployed on the right platforms.

The position is located in the Toronto office working in the Technology team (Flexible if the person is in another Province).

Duties

The Opportunity

The RFM and CRM Specialist will be responsible for deploying all menu key programming for restaurant POS systems across Canada and campaigns within the Digital CRM Program. You will contribute to a fast-paced and high priority team within the Canada Technology function to support innovative and business-as-usual activities. You will be partnering with key cross-functional team members from Marketing, Operations, Supply Chain, Insights, Technology and agencies teams to ensure we have the right campaigns deployed on the right platforms.

The position is located in the Toronto office working in the Technology team (Flexible if the person is in another Province).

Duties

• Implement Marketing campaigns in the different tools handled by the Restaurant Technology Operation team (CRM tools and RFM)
• In the RFM tool, able to manage POS processes from menu item creation to product launch in restaurant, including the development of POS key standards, manager’s guides, menu item numbers.
• Communicate issues with all stakeholders and provide status updates when needed.
• Act as third level support for issues relating to menu items, descriptions, taxes or images set up for various platforms
• In the CRM tools, schedule and deploy Advanced Segmentation, Offers, bonus campaigns, lifecycle journeys and other Digital campaigns using McDonald’s back-end campaign management platforms & tools to support the Digital CRM, Offers, and Loyalty program.
• Schedule and update the Canada McDonald’s website with new product releases to stay complaint with Canadian nutritional regulations.
• Handle business-as-usual activities and administrative tasks for the CRM Ops and RFM activities (example but not limited to: Answering mailboxes with questions and escalations from the field, assuring we complies to the CASL legislation, creation of images, requesting legal or translation input and approval, processing files, etc)
• Intake briefs from the Digital Program or Marketing team to execute on all offers, bonus campaigns, and RFM programing.
• Learn new functionality and evolve operational procedures based on upgrades to platform.

Qualifications

• Post-secondary education preferred OR Restaurant experience with menu item maintenance (RFM)
• Must have strong PC skills, abilities with Microsoft Office products, and able to learn new technology in a short time frame
• Strong knowledge of databases functionality and form is a plus
• Ability to approach problems in a logical and analytical manner
• Provided with only general directives, have the ability to work independently in a fast-paced and constantly changing environment
• Strong organizational skills and attention to detail
• Excellent interpersonal skills and a strong team player
• Excellent oral and written communication skills
• Comfortable working within a cross-functional team environment, as well as collaborating with stakeholders at all levels
• Preference will be given to candidates who are bilingual in English and French
• Experience working in high-paced Retail & Quick-Serve Restaurant industry considered an asset.

Additional Information:

McDonald’s Canada and Owner/Operators are committed to a diverse and inclusive workplace for all. Our workplaces have a long-standing policy of providing fair, equitable, and accessible opportunities for all employees and prospective employees. Accommodations during the application process are available upon request.

Seniority level

• Seniority level

  Associate

Employment type

• Employment type

  Contract

Job function

• Job function

  Information Technology

• Industries

  Food and Beverage Services, Restaurants, and Retail

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