Social Media & Marketing Dynamo

Canadian College of Naturopathic Medicine; Toronto; On-site; CAD 46,000 - 56,000; Full time

Job summary

Canadian College of Naturopathic Medicine (CCNM) seeks a proactive Social Media & Marketing Coordinator to lead online presence and marketing initiatives from our Toronto campus. You will collaborate with the Marketing & Communications Manager to plan, execute and measure social media campaigns, webinars and recruitment marketing across Canada.

The role requires a strong mix of design, analytics and communication skills, with a focus on brand consistency and engaging content.

Qualifications

• Undergraduate degree in Media, Marketing, Digital Media, communications, English or related field is required
• Experience with social media platforms (Instagram, LinkedIn, TikTok, YouTube, Facebook, Google Business Profile, Hootsuite)
• Graphic design and video editing with Adobe CC or Canva
• Proficiency in SEO, web analytics, and email marketing (MailChimp)
• Strong MS Office skills on PC and MAC
• Drupal experience is a plus

Responsibilities

• Develops and maintains an online social presence on channels (Instagram, Facebook, TikTok, YouTube, LinkedIn, Google)
• Supports CCNM events with social media strategies
• Coordinates social media strategies with content and schedules
• Collaborates with departments to meet social media objectives while maintaining brand consistency
• Produces/edits print and digital marketing materials meeting CCNM brand standards
• Coordinates, markets and hosts monthly webinars with ads, emails and reports
• Supports external recruitment event marketing across Canada with updated collateral

Skills

Social media strategy

Graphic design basics

Video editing

Content creation

Email marketing

Analytical skills

Organizational skills

Communication skills

Education

Undergraduate degree in Media, Marketing, Digital Media, communications, English or related field

Tools

Adobe Creative Suite

Photoshop

InDesign

Illustrator

Acrobat

Canva

CapCut Pro

MailChimp

Drupal

Hootsuite

Google Business Profile

Job description

Canadian College of Naturopathic Medicine (CCNM) seeks a proactive Social Media & Marketing Coordinator to lead online presence and marketing initiatives from our Toronto campus. You will collaborate with the Marketing & Communications Manager to plan, execute and measure social media campaigns, webinars and recruitment marketing across Canada.

The role requires a strong mix of design, analytics and communication skills, with a focus on brand consistency and engaging content.