SFMC Email Marketing Specialist — Lifecycle & Automation Pro

Publicis Groupe; Toronto; On-site; CAD 70,000 - 90,000; Full time

Job summary

Publicis Canada is seeking a candidate responsible for the development, implementation, and deployment of CRM email communications for a large client.

You will have 2-5 years’ experience with Salesforce Marketing Cloud (SFMC), including Journeys, Automations, SQL, data extensions, and Analytics Builder, and be proficient in creating responsive HTML emails with Ampscript. You are proactive, collaborative, and a clear communicator who can build relationships.

Qualifications

• Experience with SFMC automations, SQL, and deployments.
• Several years' experience working with responsive HTML emails.
• Proficient with an email testing tool (e.g., Litmus).
• Experience with Sales Cloud reports, CloudPages, JIRA is an asset.
• Proficient in Photoshop and other Adobe CS products.
• Strong communication skills and ability to present performance reports.

Responsibilities

• Campaign execution and production
• Lifecycle marketing (journeys and triggered emails)
• Cloudpages and landing pages
• Data segmentation and automation
• Reporting and performance analysis
• Stakeholder collaboration and project management
• Technical and deliverability best practices

Skills

SFMC automations

SQL

HTML emails

Litmus

CloudPages

JIRA

Photoshop

Sales Cloud

Tools

Litmus

Sales Cloud

CloudPages

JIRA

Job description

Publicis Canada is seeking a candidate responsible for the development, implementation, and deployment of CRM email communications for a large client.

You will have 2-5 years’ experience with Salesforce Marketing Cloud (SFMC), including Journeys, Automations, SQL, data extensions, and Analytics Builder, and be proficient in creating responsive HTML emails with Ampscript. You are proactive, collaborative, and a clear communicator who can build relationships.