Senior SEO Specialist

Placements24

Kimberley

Hybrid

CAD 60,000 - 85,000

Full time

2 days ago

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Benefits offered by this job

Hybrid work

Professional certifications

Health insurance

Job summary

Placements24 is seeking a data-driven Senior SEO Specialist to drive organic growth by shaping comprehensive SEO strategies, researching keywords, and leading technical audits. The role blends remote flexibility with in-office collaboration to maximize impact.

The ideal candidate has 5+ years in SEO, strong analytics, and experience in content planning and cross-functional teamwork within a hybrid environment.

Qualifications

Minimum 5 years of experience in SEO with proven organic growth impact.
Experience with on-page, off-page and technical SEO strategies.
Strong data analysis and ability to translate insights into actions.
Experience in content strategy and its SEO impact.
Excellent communication and cross-functional collaboration in hybrid teams.

Responsibilities

Develop and execute strategic SEO plans across on-page, off-page and technical initiatives.
Conduct thorough keyword research to identify opportunities and inform content strategy.
Perform regular technical SEO audits and fix issues affecting crawl, indexing and performance.
Optimize website content, meta tags, and internal/external links for search engines.
Monitor traffic, rankings and SEO metrics using GA and SEMrush.
Stay current with SEO trends, algorithm updates and best practices.

Skills

SEO strategy

Keyword research

Technical SEO

Content optimization

Analytics interpretation

Cross-functional collaboration

Tools

Google Analytics

Google Search Console

SEMrush

Ahrefs

Job description

About the Role

Our client is seeking a data-driven and strategic Senior SEO Specialist to optimize their online visibility and drive organic growth. This role is crucial for enhancing search engine rankings, increasing website traffic, and improving user engagement. You will be responsible for developing and implementing comprehensive SEO strategies, conducting in-depth keyword research, performing technical SEO audits, and creating compelling content recommendations. The ideal candidate possesses a deep understanding of search engine algorithms, analytical skills, and a proven track record of improving search performance. This hybrid role offers a blend of remote flexibility and collaborative in-office engagement, perfect for an SEO expert looking to make a significant impact.

Key Responsibilities

Develop and execute strategic SEO plans, including on-page, off-page, and technical SEO initiatives.
Conduct thorough keyword research and analysis to identify target opportunities and inform content strategy.
Perform regular technical SEO audits to identify and resolve website issues affecting search performance.
Optimize website content, meta tags, and link structures for search engines.
Monitor and analyze website traffic, rankings, and other SEO metrics using tools like Google Analytics and SEMrush.
Stay abreast of the latest SEO trends, algorithm updates, and industry best practices.

Requirements

Minimum of 5 years of experience in Search Engine Optimization (SEO) , with a proven ability to drive organic traffic and improve search rankings.
In-depth knowledge of SEO tools such as Google Analytics, Google Search Console, SEMrush, Ahrefs, or similar.
Strong understanding of both technical SEO (site speed, crawlability, indexing) and content optimization.
Experience with content strategy development and its impact on SEO.
Excellent analytical and problem-solving skills, with the ability to interpret data and translate it into actionable insights.
Strong communication and collaboration skills for working effectively within a hybrid team.

Benefits