Senior Programmatic Buyer

Dentsu Aegis Network Ltd.; Toronto; On-site; CAD 70,000 - 75,000; Full time

Job summary

An innovative company is seeking a Senior Programmatic Buyer to shape the future of programmatic advertising. This role involves managing client accounts, campaign planning, and optimization to deliver superior advertising solutions. The ideal candidate thrives in a team environment, demonstrates leadership qualities, and possesses strong problem-solving skills. Join a forward-thinking organization that values diversity and offers a supportive work environment where you can grow your skills and make a significant impact in the advertising landscape.

Benefits

Medical Insurance

Dental Insurance

RRSP

Paid Time Off

Inclusive Work Environment

Qualifications

• 3-5 years of experience in programmatic advertising.
• Hands-on experience with various DSPs and campaign management tools.

Responsibilities

• Oversee programmatic campaigns and lead discussions about new campaigns.
• Manage projects from initiation to post-campaign reporting.

Skills

Programmatic Advertising

DSPs (DV360, Amazon, Teads, The Trade Desk)

Problem-Solving

Communication Skills

Leadership

Attention to Detail

Time Management

Critical Analysis

Tools

Excel

PowerPoint

Ad Serving Tools

Job description

Senior Programmatic Buyer page is loaded

Senior Programmatic Buyer

Apply locations Toronto | Time type: Full time | Posted on: Posted Yesterday | Job requisition id: R1089247

Job Description:

Dentsu Programmatic is shaping the future of programmatic advertising and is looking for the next rising star to join the team. We seek a proactive individual who works well in a team environment and demonstrates leadership qualities. As a Senior Programmatic Buyer, you will own account management, planning, setup, and activation of programmatic campaigns for your portfolio of clients. You will collaborate closely with your team to service different client accounts within the agency. Your daily responsibilities will include campaign planning, overseeing setup, optimization, and reporting to meet client objectives. The ideal candidate will have problem-solving skills, attention to detail, and excellent time management skills, with a primary focus on providing team leadership and working closely with client teams to deliver superior programmatic solutions.

Key Responsibilities:

1. Provide oversight of programmatic campaigns across various platforms to a team of specialists and traders.
2. Lead discussions about potential campaigns and attend new campaign briefings, including assisting with RFP creation.
3. Manage projects and campaigns from initiation through planning, platform setup, go-live, and post-campaign reporting.
4. Ensure all media plan requirements are correctly communicated and accurately entered in relevant platforms.
5. Collaborate effectively with internal teams and external partners, including planners and media vendors.
6. Lead post-launch audits, campaign optimizations, and pacing strategies.
7. Address and resolve challenges or opportunities within live campaigns.

Qualifications:

• 3-5 years of experience in programmatic advertising.
• Hands-on experience with DSPs such as DV360, Amazon, Teads, and The Trade Desk.
• Understanding of tagging, ad serving, and campaign management tools.
• Strong problem-solving and critical analysis skills.
• A desire to continuously learn and develop skills.
• Ability to build and maintain strong working relationships.
• Excellent communication and writing skills.
• Leadership ability and strong attention to detail.
• Advanced proficiency in Excel and PowerPoint.

Additional Information:

The salary range for this position is $70k-$75k. Actual salary will be based on relevant experience, knowledge, and skills. Benefits include medical, dental, RRSP, paid time off, among others. We value diversity and are committed to creating an inclusive work environment. If accommodations are needed during the recruitment process, please contact [e-mail].