Senior Programmatic Buyer

Dentsu Aegis Network Ltd.; Toronto; On-site; CAD 70,000 - 75,000; Full time

Job summary

An innovative company is seeking a Senior Programmatic Buyer to join their dynamic team in Toronto. This role focuses on managing and optimizing programmatic campaigns, ensuring client objectives are met through strategic planning and execution. The ideal candidate will possess strong problem-solving skills, a keen attention to detail, and the ability to lead a team while fostering strong relationships with clients and partners. This position offers a competitive salary and a comprehensive benefits package, making it an exciting opportunity for those looking to advance their careers in programmatic advertising.

Benefits

Medical Insurance

Dental Insurance

RRSP

Paid Time Off

Qualifications

• 3-5 years of programmatic experience required.
• Hands-on experience with various DSPs and strong analytical skills.

Responsibilities

• Oversee programmatic campaigns and lead project management.
• Collaborate with internal and external partners for campaign success.

Skills

Programmatic Advertising

DSPs (DV360, Amazon, Teads, The Trade Desk)

Problem-Solving Skills

Communication Skills

Excel

PowerPoint

Tools

Ad Serving Tools

Campaign Management Tools

Job description

Senior Programmatic Buyer

Apply locations: Toronto

Time type: Full time

Posted on: Posted Yesterday

Job requisition id: R1089247

Job Description:

Dentsu programmatic is shaping the future of programmatic advertising and is looking for the next rising star to join the team. We seek a proactive individual who works well in a team environment and demonstrates leadership qualities. As a Senior Programmatic Buyer, you will own account management, planning, setup, and activation of programmatic campaigns for your portfolio of clients. You will collaborate closely with your team to service different client teams within the agency. Your daily responsibilities will include campaign planning, oversight of setup, optimization, and reporting to meet client objectives. A successful candidate will demonstrate problem-solving skills, attention to detail, and effective time management, with a primary focus on leading your team and working with client teams to deliver superior programmatic solutions.

Key Responsibilities:

1. Provide oversight of programmatic campaigns across various platforms to a team of specialists and traders.
2. Lead discussions on potential campaigns and participate in new campaign briefings, including assisting with RFP creation.
3. Manage projects and campaigns from initiation through planning, platform setup, go-live, and post-campaign reporting.
4. Ensure media plan requirements are accurately communicated and entered into relevant platforms.
5. Collaborate effectively with internal and external partners, including planners and media partners.
6. Lead post-launch audits, campaign optimizations, and pacing adjustments.
7. Identify and resolve challenges or opportunities within live campaigns.

Qualifications:

1. 3-5 years of programmatic experience.
2. Hands-on experience with DSPs such as DV360, Amazon, Teads, and The Trade Desk.
3. Understanding of tagging, ad serving, and campaign management tools.
4. Strong problem-solving and critical analysis skills.
5. Desire for continuous learning and development.
6. Ability to build and maintain strong working relationships.
7. Excellent communication and writing skills.
8. Leadership ability and strong attention to detail.
9. Advanced skills in Excel and PowerPoint.

Additional Information:

The salary range for this position is $70k-$75k. Actual salary will depend on relevant experience, knowledge, and skills. Benefits include medical, dental, RRSP, paid time off, and other perks.

We value diversity and inclusion, fostering a work environment that reflects our clients and empowers everyone to bring their full selves to work. If you require accommodations during the application or interview process, please contact [e-mail] or discuss your accessibility needs with us.

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Location:

Toronto

Brand:

Dentsu Media

Time Type:

Full time

Contract Type:

Permanent