Senior Program Manager, Playtesting Programs

Electronic Arts (EA); Vancouver; On-site; CAD 141,000 - 204,000; Full time

Job summary

Electronic Arts is seeking a Senior Program Manager, Playtesting Programs, to define strategy and roadmaps for EA's community playtesting ecosystem. You will partner across Studios, PX, Research, Analytics, and Operations to build scalable processes that connect player feedback to development decisions.

You will lead cross-functional teams to drive playtesting participation, insight quality, and execution of large-scale programs such as Battlefield Labs and Insider programs, delivering

Qualifications

• 10+ years of experience in program/product management or related fields.
• Bachelor's degree in a related field.
• Experience with large-scale game playtesting and player feedback systems.
• Ability to define strategy, prioritise roadmaps, and drive execution through cross-functional influence.
• Strong analytical and strategic thinking with data-informed decisions.
• Experience aligning diverse stakeholder groups, including senior leadership.
• Proven track record leading complex initiatives without direct people management.
• Exceptional communication and stakeholder management skills.
• Passion for player engagement and insights driving better products.

Responsibilities

• Define vision, strategy, and roadmap for large-scale playtesting programs.
• Translate objectives into scalable experiences, workflows, and capabilities.
• Build partnerships across EA and with external partners to evolve player-centric development.
• Collaborate with PX researchers, data analysts, producers, and studio teams to uncover insights.
• Define and monitor KPIs for engagement initiatives.
• Communicate priorities and trade-offs with transparency and impact.
• Anticipate risks and drive alignment and mitigation strategies.
• Continuously improve processes, tooling, and capabilities.

Skills

Program management

Stakeholder management

Data-driven decisions

Communication

Education

Bachelor's degree

Job description

Description & Requirements

Electronic Arts creates next-level entertainment experiences that inspire players and fans around the world. Here, everyone is part of the story. Part of a community that connects across the globe. A place where creativity thrives, new perspectives are invited, and ideas matter. A team where everyone makes play happen.

Description & Requirements

Electronic Arts creates next-level entertainment experiences that inspire players and fans around the world. Here, everyone is part of the story. Part of a community that connects across the globe. A place where creativity thrives, new perspectives are invited, and ideas matter. A team where everyone makes play happen.

At Electronic Arts, players are at the heart of everything we create. As the Senior Program Manager, Playtesting Programs, you will define and drive the strategy, roadmap, and evolution of EA's community playtesting ecosystem. Reporting to the Director, Data, Player and Quality Insights, you will shape how player feedback is collected, analyzed, and integrated into game development through large-scale programs such as Battlefield Labs, the skate. Insider Program, and future player insight initiatives. You will operate as a highly influential individual contributor, partnering across Studios, Player Experience, Research, Analytics, and Operations teams to create scalable solutions that connect player voice to development decisions.

What You’ll Do

• Define and drive the vision, strategy, and roadmap for PQI's large-scale playtesting programs, delivering cross-functional initiatives that enable game teams to leverage player feedback more effectively across all stages of development.
• Translate strategic objectives into scalable experiences, workflows, and capabilities that increase playtesting effectiveness, player participation, and insight quality.
• Develop and communicate a compelling vision that aligns executives, stakeholders, and delivery teams, while building strategic partnerships across EA and with external partners to drive the evolution of player-centric development.
• Partner with PX researchers, data analysts, producers, and studio teams to uncover player behaviours, feedback trends, and opportunities that inform program strategy, roadmap decisions, and development priorities.
• Define and monitor key performance indicators that evaluate the effectiveness, quality, and value of player engagement initiatives.
• Build stakeholder confidence through analytical rigour, transparent decision-making, and clear articulation of priorities, trade-offs, and expected outcomes.
• Anticipate organisational, technical, and operational risks, proactively driving alignment and mitigation strategies.
• Continuously evaluate and optimise processes, tooling, and capabilities to improve player insight generation and accelerate development decision-making.

What You Bring

• 10+ years of experience in Program Management, Product Management, Production, Game Development, Live Operations, or related disciplines, with ownership of complex programs, products, platforms, or strategic initiatives.
• Bachelor's degree in Business, Product Management, Game Development, Computer Science, or a related field.
• Deep experience with large-scale game playtesting, player feedback systems, player engagement programs, production workflows, or live and in-development titles.
• Proven ability to define strategy, prioritise roadmaps, and drive execution through cross-functional influence.
• Strong analytical and strategic thinking skills, with experience using data and customer insights to inform program, product, or development decisions.
• Experience building alignment across diverse stakeholder groups, including senior leadership and executive audiences.
• Demonstrated success leading complex initiatives with significant organisational impact without direct people management responsibility.
• Exceptional communication, storytelling, and stakeholder management skills.
• Passion for player engagement and a strong belief that player insights drive better products and experiences.

Pay Transparency - North America

Compensation And Benefits

The ranges listed below are what EA in good faith expects to pay applicants for this role in these locations at the time of this posting. If you reside in a different location, a recruiter will advise on the applicable range and benefits. Pay offered will be determined based on a number of relevant business and candidate factors (e.g. education, qualifications, certifications, experience, skills, geographic location, or business needs).

PAY RANGES

• British Columbia (depending on location e.g. Vancouver vs. Victoria) *$141,400 - $204,400 CAD

Pay is just one part of the overall compensation at EA.

For Canada, we offer a package of benefits including vacation (3 weeks per year to start), 10 days per year of sick time, paid top-up to EI/QPIP benefits up to 100% of base salary when you welcome a new child (12 weeks for maternity, and 4 weeks for parental/adoption leave), extended health/dental/vision coverage, life insurance, disability insurance, retirement plan to regular full-time employees. Certain roles may also be eligible for bonus and other incentive programmes.

About Electronic Arts

We’re proud to have an extensive portfolio of games and experiences, locations around the world, and opportunities across EA. We value adaptability, resilience, creativity, and curiosity. From leadership that brings out your potential, to creating space for learning and experimenting, we empower you to do great work and pursue opportunities for growth.

We adopt a holistic approach to our benefits programmes, emphasizing physical, emotional, financial, career, and community wellness to support a balanced life. Our packages are tailored to meet local needs and may include healthcare coverage, mental well-being support, retirement savings, paid time off, family leaves, complimentary games, and more. We nurture environments where our teams can always bring their best to what they do.

Electronic Arts is an equal opportunity employer. All employment decisions are made without regard to race, colour, national origin, ancestry, sex, gender, gender identity or expression, sexual orientation, age, genetic information, religion, disability, medical condition, pregnancy, marital status, family status, veteran status, or any other characteristic protected by law. We will also consider employment qualified applicants with criminal records in accordance with applicable law. EA also makes workplace accommodations for qualified individuals with disabilities as required by applicable law.