Senior Product Marketing Manager, Security

Coalition Inc; Canada; Remote; CAD 80,000 - 120,000; Full time

Job summary

Join a forward-thinking company as a Senior Product Marketing Manager in Security, where you'll blend technology and marketing to protect businesses from cyber risks. In this dynamic role, you will craft compelling narratives and content, develop go-to-market strategies, and lead product launches that resonate with small and medium-sized businesses. With a commitment to diversity and inclusion, this innovative firm fosters a collaborative culture that empowers you to make a real impact in the cybersecurity landscape. If you're a self-starter with a passion for driving growth and inspiring action, this opportunity is perfect for you.

Benefits

100% medical coverage

Dental coverage

Vision coverage

Flexible PTO

Home office stipend

WeWork access

Wellness programs

Competitive compensation

Growth opportunities

Qualifications

• 6+ years of product marketing experience, preferably in enterprise SaaS.
• Strong collaboration and communication skills essential for cross-functional teamwork.

Responsibilities

• Create compelling narratives and content for security products.
• Develop innovative GTM strategies and lead product launches.

Skills

Product Marketing

Enterprise SaaS

Collaboration Skills

Communication Skills

Project Management

Job description

Introducing the new Coalition Active Cyber Policy. See What's New

About the role

At Coalition, we’re reimagining cybersecurity by blending cutting-edge technology with cyber insurance to help small and medium-sized businesses navigate the ever-growing landscape of cyber risks. With over 90,000 policyholders, we have a unique window into the cyber risks that businesses face—allowing us to build innovative cybersecurity solutions that truly make a difference for our customers.

But here’s the thing: We need you!

We’re looking for a strategic and GSD’er, a Senior Product Marketing Manager, Security to accelerate growth in our Security business. You’ll work hand-in-hand with our Product, Marketing, and Security GTM teams to create awareness, drive leads, and launch products within our security portfolio.

Responsibilities

1. Create a compelling narrative for our security products, informed by market research, user stories, and product understanding. Test and iterate on messaging and positioning in collaboration with Product, Sales, and Marketing.
2. Craft compelling content: Develop content that makes complex topics approachable, including webinars, blogs, thought leadership, web content, and product videos.
3. Develop GTM strategy: Create innovative security campaigns to generate and nurture leads, support new product launches, and increase product awareness and adoption.
4. Lead breakthrough launches: Define launch strategies, prepare key communications and assets, enable sales teams, all based on industry news and customer insights.
5. Collaborate with Product: Work closely with Product Management and Design to shape and prioritize the growth roadmap, and inform the team about upcoming developments.

Skills and Qualifications

1. 6+ years of experience in product marketing, especially in enterprise SaaS.
2. Experience with small business and/or security is a plus—looking for someone who understands how to inspire action in our customer base.
3. Self-starter with a passion for dynamic environments and managing multiple projects.
4. Strong collaboration and communication skills: Ability to work in cross-functional teams, align stakeholders, and bring clarity and impact.
5. Additional benefits include: 100% medical, dental, and vision coverage; Flexible PTO; Home office stipend and WeWork access; Wellness programs like Headspace and Lumino; Competitive compensation and growth opportunities.

Why Coalition?

Work at Coalition centers on our mission to Protect the Unprotected. We foster a remote, inclusive culture that values diversity. We trust each other to take responsibility, share ownership, and work together to protect businesses from digital risks. Our growth is driven by solving real-world problems for organizations of all sizes while upholding our core values of character, humility, responsibility, purpose, authenticity, and inclusion.

We’re always looking for collaborative, inquisitive individuals to join #OurCoalition.

Additional Information

Coalition is committed to protecting your privacy and handling your personal information responsibly. We collect, use, and store data as necessary for recruitment, in compliance with applicable laws. Please review our Privacy Policy for details.

We are an Equal Opportunity employer, providing fair employment opportunities without discrimination or harassment based on protected characteristics.

Accommodations

We support reasonable accommodations for individuals with disabilities during the hiring process. If needed, contact us at [e-mail].

Application Process

To apply, fill out the application form including your personal details, resume, and optional demographic information. Verify all information for accuracy to avoid application rejection.