Senior Product Marketing Manager, Security

Coalition, Inc.; Canada; Remote; CAD 125,000 - 150,000; Full time

Job summary

Join a forward-thinking company as a Senior Product Marketing Manager in Security, where your strategic mindset and creativity will drive the growth of innovative cybersecurity solutions. This role offers the chance to collaborate with cross-functional teams, crafting compelling narratives and content that resonate with customers. With a focus on enterprise SaaS, you'll lead product launches and develop strategies that elevate product awareness. Embrace the opportunity to make a significant impact in a dynamic environment dedicated to solving digital risks for small and medium-sized businesses. This is your chance to contribute to a mission-driven team committed to inclusivity and collaboration.

Benefits

100% medical, dental, and vision coverage

Flexible PTO

Annual home office stipend

WeWork access

Mental & physical health wellness programs

Qualifications

• 6+ years of product marketing experience, focusing on enterprise SaaS.
• Ability to inspire action in small business and security contexts.

Responsibilities

• Create compelling narratives and content for security products.
• Develop go-to-market strategies and lead product launches.

Skills

Product Marketing

Enterprise SaaS

Collaboration

Communication

Market Research

Content Creation

Job description

Senior Product Marketing Manager, Security

Coalition is the world's first Active Insurance provider designed to help prevent digital risk before it strikes. Founded in 2017, Coalition combines broad insurance coverage with a digital risk assessment and continuous security monitoring to help organizations protect themselves in today’s hyper-connected world.

Opportunities to make an impact with bold thinking are real - and happening daily.

About the role

At Coalition, we’re reimagining cybersecurity by blending cutting-edge technology with cyber insurance to help small and medium-sized businesses navigate the ever-growing landscape of cyber risks. With over 90,000 policyholders, we have a unique window into the cyber risks that businesses face—allowing us to build innovative cybersecurity solutions that truly make a difference for our customers.

We need you!

We’re looking for a strategic and GSD’er, a Senior Product Marketing Manager, Security to accelerate growth in our Security business. You’ll work hand-in-hand with our Product, Marketing, and Security GTM teams to create awareness in our customer base, drive and progress leads, and launch products in our security product portfolio.

Responsibilities

• Create a compelling narrative for our security products, informed by market research, user stories, and product understanding. Test and iterate on the messaging and positioning in collaboration with Product, Sales, and the rest of Marketing.
• Craft compelling content: Develop content that makes complex topics feel approachable, and educates and fosters awareness of the security portfolio, including webinars, blogs, thought leadership, web content, and product videos.
• Develop GTM strategy including innovative security campaigns that create and progress leads, drive new product launches, and maintain a steady drumbeat of product awareness and adoption.
• Lead breakthrough launches for our security portfolio including defining launch strategy, drafting key communications and assets, enabling our salesforce, all informed by industry news and critical customer insight.
• Collaborate with Product: Work closely with your partners in Product Management and Design to jointly shape and prioritize the growth roadmap, and then enable the rest of the Coalition team on what’s coming.

Skills and Qualifications

• 6+ years of experience in product marketing with a focus on enterprise SaaS.
• Small business and/or security experience is a plus— we’re all about finding someone who understands how to inspire action in our customer base.
• Self-starter with a passion for working in dynamic environments and juggling multiple projects.
• Collaboration and communication is key: You thrive in cross-functional teams, know how to align stakeholders, and bring clarity and impact to every discussion.

Perks

• 100% medical, dental, and vision coverage
• Flexible PTO
• Annual home office stipend and WeWork access
• Mental & physical health wellness programs like Headspace, Lumino, and more!
• Competitive compensation and opportunity for advancement

Why Coalition?

We’re a remote-first, mission-driven team committed to building a more inclusive culture with people of all different backgrounds. We trust our team members to take responsibility, share ownership, and put in the work to help us in our pursuit to solve digital risk.

Coalition’s exceptional growth stems from its ability to address real-world problems for organizations of all sizes and remain true to our founding values of character, humility, responsibility, purpose, authenticity, and inclusion.

We’re always looking for collaborative, inquisitive individuals to join #OurCoalition.

Visit our Newsroom >

Seniority level

Mid-Senior level

Employment type

Full-time

Job function

Marketing and Sales

Industries

Insurance