Senior Media Planner

EssenceMediacom; Toronto; On-site; CAD 60,000 - 85,000; Full time

Job summary

EssenceMediacom, a forward-thinking media agency part of the WPP collective, is seeking a Senior Media Executive in Toronto. In this role, you will be pivotal in developing client-specific media plans, managing relationships with clients and partners, and overseeing a team of media professionals. The ideal candidate will possess extensive experience in media planning, strong communication skills, and proficiency with research tools. Join a dynamic team committed to pushing the boundaries of what's possible in media and advertising.

Benefits

Competitive medical benefits

Group retirement plans

Significant paid time off

Preferential partner discounts

Employee mental health awareness days

Qualifications

• 3+ years’ experience in media planning.
• Solid understanding of online and offline planning.
• Ability to manage multiple demands within timelines.

Responsibilities

• Develop client-specific media plans across all channels.
• Mentor and train junior staff members.
• Supervise the workflow of team members to ensure tasks are completed on time.

Skills

Time Management

Multitasking

Client Relationship Management

Communication

Detail Orientation

Education

Post-secondary degree in Advertising and/or Marketing

Tools

Excel

PowerPoint

Research Tools (IMS, Infosys, COMBNavigator, ComScore, Nielsen)

Job description

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About WPP Media

WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.

About WPP Media

WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.

WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com.

Role

At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values:

• Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
• Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
• Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.
  
  

About EssenceMediacom: A Leading WPP Media Brand

EssenceMediacom is a new breed of media agency. Grounded in analytics & insights and powered by data & technology, we believe in the power of media and creative to drive breakthroughs for the world’s best brands. We help clients understand the modern marketing paradox and discover the breakthroughs brands need to win with their consumers. We are designed for the new communications economy — built on data & technology, built for people & algorithms, built around diverse schools of thought, built to test & learn at scale, and, crucially, built to evolve.

Overview

The Senior Media Executive is responsible for the development of client specific media plans across all media disciplines, providing supporting research and day-to-day client contact and servicing on assigned accounts. This person may also provide supervision and training to junior team members.

Your Impact

Client Service

• Day to day client contact
• Responsible for carrying out client requests and assist projects for the group
• Develop and nurture relationships with clients, external agencies, and media partners
  
  

Leadership

• Successfully supervise the workflow of Media Executives and Associate Media Executives for the day to day running of the account, ensuring that tasks are completed on time, project status is monitored.
• Mentor and train junior staff members
  
  

Planning

• Responsible for the development of client specific media plans across all channels
• Provides interpretation of competition and other research data
• Proficiency in Prisma & add tagging
• Works with all internal resources including Investment, Finance and Strategy, and BI&A in carrying out the development of their plans and client service requirements
• Oversees all media accounting and administrative duties required on their assigned accounts including monthly media expenditure reports (BCR’s)
• Participate in clients’ plan presentations.
  
  

Your Qualifications

• Solid understanding of online and offline planning
• Proficiency with research tools i.e. IMS, Infosys, COMBNavigator, ComScore, Nielsen
• Strong client relationship management skills
• Demonstrated time management and multitasking skills
• Solid collaborative and team work oriented skills
• Excellent verbal and written communication skills
• Solid interpersonal skills
• Begin to develop presentation skills
• Detail oriented and able to meet tight deadlines
• Begins to understand the client’s business
• Detail, accuracy and mathematical competency a must
• Strong computer skills with a particular emphasis in Excel and PowerPoint
• Ability to manage and meet multiple demands within timeline
  
  

Education And Experience

• 3+ years’ experience in media planning
• Post-secondary degree specialization in Advertising and/or Marketing an asset
  
  

Life At WPP Media & Benefits

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

requisitionid:28297

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Advertising, Strategy/Planning, and Marketing

• Industries

  Advertising Services, Marketing Services, and Technology, Information and Internet

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